“YouView is still going to be incredibly important”, Bill Scott from easeltv told delegates at MediaTel Group’s Connected TV Experience event this week.
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Video: To find out what young people really think about products and services, and to find out how they use them (along with their laptops and mobile phones), we asked the stars of our Youth, Media and Technology panel – Amy and Bruno…
The daily national newspaper market saw circulation figures drop once again in September. Overall the market is down -2.6% PoP and -7.1% YoY.
So what effect has The Guardian’s 20% cover price rise had on its sale? Well, its hard to tell from the audited data in the public domain. September’s ABC tells a pretty gloomy story.
Only a small percentage of people are actively seeking connected functionality when purchasing a new TV set, according to the panel at MediaTel Group’s Connected TV Experience.
Global online TV and video revenues will reach $21.52 billion in 2016, a massive increase from the $3.48 billion recorded in 2010, according to the Online TV and Video Forecasts report from Digital TV Research.
Television culture is shifting rapidly at the moment and with so many services in the market, it is hard to keep up – not to mention the number of terms used to describe all these new services and new technology. Here is an overview of each service…
The morning session at this year’s MediaTel Group Connected TV Experience conference was in danger of breaking out into violent agreement at times, but was all the more informative for it, as a new consensus is emerging regarding what ‘connected TV’ actually means and where the opportunities lie.
Raymond Snoddy gives an insight from Tuesday night’s launch and accompanying debate of the near-instant book ‘Mirage In The Desert? Reporting the Arab Spring’ – a book which tracks who ‘won’ and who ‘lost’ the media battle…
The latest IPA Bellwether survey published today reveals that marketing budgets were revised up in Q3 ending a three-quarter period of decline, as companies increased expenditure to promote new products and maintain market share amid strong competitive pressure.
