Facebook has launched a Premium Ad unit, designed to promote page posts. The new product expands from Facebook’s Sponsored Stories.
Showing 17591-17600 of 62,644
More Uk articles
Channel 5 enjoyed a significant increase in total revenues in August – up 38.9% year on year.
BBC One’s Strictly Come Dancing returned to the weekend line-up with a peak audience of 8.5 million viewers.
Chris Worrell, European research manager at Specific Media, fears that the relentless obsession with numbers has drowned out creative inspiration in the digital world. Has chasing the click allowed us to lose sight of the very purpose of advertising?
Lynne Robinson, research director, IPA, says the communication landscape is changing at a faster rate than ever before; but fortunately these changes are also delivering the means to gain a greater understanding of what is going on…
Parks Associates has released new research on the US smart TV marketplace suggesting that the number of consumers planning on purchasing a smart TV has nearly doubled in less than a year
Display spend in Europe is up to €5.8 billion, a 21.1% increase on last year’s figures, according to the IAB Europe AdEx report.
The news that the two major agency systems, DDS and MediaBank, are planning to merge, had been on the rumour mill for a little while – but it stunned many when it was officially announced this week. Not least because the relationship between the two businesses had appeared to be about as warm as Mancini and Tevez.
YouTube plans to launch Google AdWords for video in beta next week, in a bid to simplify video ad campaigns.
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook, Amazon and Apple…