The former Joint Industry Committee for Internet Measurement Systems (JICIMS) has formed a new body called the UK Online Measurement company (UKOM).The joint committee collapsed last week following the departure of the IPA and ISBA as JICIMS stakeholders, leaving the remaining partners – AOP and IAB – to form a new body (see JICIMS to… Continue reading JICIMS forms new body for online measurement
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UK ad spend is expected to drop 0.8% this year, the first annual drop since 2001, according to new forecasts from ZenithOptimedia. This 0.8% drop is a large downward revision of the Publicis Groupe agency’s forecast of 4.9% growth made earlier this year. Ad spend is expected to rise to 1.5% in 2009, buoyed by… Continue reading UK ad spend forecast to fall 0.8% this year
Total worldwide advertising is expected to rise by just 0.5% to $642.8 billion this year, with the UK forecast to see 0.1% growth this year and next, according to a new forecast from Magna. Magna now expects US advertising in 2008 to decline 3.2% to $270.8 billion, with a fall of 4.5% expected next year.… Continue reading Worldwide advertising to grow 0.5% this year
Global advertising spending in measured media is expected to fall 0.2% to $458 billion in 2009 compared to the previous year when spending was up 2.6%, according to a new study from GroupM. The projected decline is the first retreat in global advertising since the 3% fall recorded in 2001 after 2000’s dotcom-driven ad growth… Continue reading Global ad spend to fall 0.2% in 2009
Developing markets will largely counterbalance the decline in North America and Western Europe’s ad spend next year, which will fall by 5.7% and 1% respectively, according to ZenithOptimedia. Global ad spend is expected to decline 0.2% overall in 2009, while Asia Pacific and Central & Eastern Europe will still grow but at a slower rate… Continue reading ZenithOptimedia forecasts no growth in global adspend in 2009
ITV1’s I’m a Celebrity Get Me Out of Here! final attracted over 9.7 million peak viewers and a 39.3% audience share on Friday evening.More than 9.1 million average viewers tuned into see the final three contestants battle it out before Joe Swash was crowned king of the jungle.Meanwhile, ITV1’s all important X Factor semi-final pulled… Continue reading I’m a Celebrity finale pulls in over 9.7m viewers
Global ad spend is expected to decline 0.2% overall in 2009, while developing markets will still grow but at a slower rate than previously forecast, according to ZenithOptimedia’s new report.The report predicts that developing markets, such as Asia Pacific and Central & Eastern Europe, will largely counterbalance the decline in North America and Western Europe’s… Continue reading ZenithOptimedia: No growth in global adspend next year
Johnston Press is looking at merging the production operations of its three Scotsman group titles in a bid to cut costs.John McLellan, editor at the Evening News, is currently reviewing the production processes of the three Edinburgh papers, which also includes the Scotsman and Scotland on Sunday, according to reports.McLellan said: “Clearly saving money is… Continue reading Johnston Press plans to merge Scotsman production
Ofcom today imposed a £20,000 fine on talkSPORT radio after its presenter James Whale “seriously breached” broadcasting rules by encouraging listeners to vote for Boris Johnson in the London mayoral elections.Whale made the comments during a live phone-in show on March 20 and was subsequently fired by the UTV-owned station in May following an internal… Continue reading Ofcom fines talkSPORT £20,000
Martina King is stepping down from her role as chairman of the Radio Advertising Bureau as radio industry trade body RadioCentre cuts seven jobs.King was appointed chairman of the RAB in February and also took on a role as non-executive director of RadioCentre (see Martina King Appointed RAB Chairman).Andrew Harrison, the chief executive of RadioCentre,… Continue reading RAB chairman steps down
