Future has overhauled the TotalFilm.com website, offering new features such as Q&As with film stars and directors.The revamped website also has a new editorial line-up, including launch editor George Walter who will work with Total Film‘s editor-in-chief Aubrey Day and the digital editorial team.The new site will offer users a database of trailers and enhanced… Continue reading Future Revamps TotalFilm.com
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IPC Advertising has unveiled IPC Unite – offering bespoke solutions across IPC Media brands and third party media owner partnerships.IPC Unite has evolved from the former IPC Corporate Business Development team and will be headed up by Matt Sims, who joined IPC Advertising as head of corporate business development in February 2008 and has led… Continue reading IPC Advertising Unveils IPC Unite
CBS Outdoor is launching a new retail sales division as the UK travel advertising business moves into the retail sector. Lee Cutter, former head of business development at Metro, has been appointed to lead the division as head of sales. The division has been created to handle the launch of Westfield London, the £1.6 billion… Continue reading CBS Outdoor Launches Retail Sales Division
Over two thirds-of men cannot live without the internet when compared to television, according to new research from men’s entertainment community Break Media. The research, conducted by Hall and Partners, polled a sample of more than five hundred males aged 18-34 who access the internet at least once per month, and was designed to determine… Continue reading Men “Value The Internet Over TV”
A new US mobile phone user survey, carried out by Azuki Systems, saw over 54% of respondents say their mobile phone usage had increased by more than 25% over the past two years, while one in five said it had increased by more than 50%. A significant catalyst behind this growth is smart phone adoption,… Continue reading US Mobile Usage Grows
More than nine million US households are not ready for the upcoming transition to all-digital broadcasting and would be unable to receive any television programming at all if the transition occurred today, according to new research from The Nielsen Company. Another 12.6 million households have at least one television set that will no longer work… Continue reading Over 9m US Households Not Ready For Digital Switchover
ITV1’s new drama Wired pulled in over 5 million peak viewers, with an average 21.3% audience share, last night.The first in the new high-finance drama series, with Jodie Whittaker and Charlie Brooks, secured a decent average audience of 4.8 million viewers between 9pm and 10pm.At the same time, BBC One’s Crimewatch banked 4.1 million average… Continue reading Wired Attracts Over 5 Million Viewers
The global organisation for the mobile phone industry, the GSM Association, is to use comScore’s M:Metrics system as it attempts to develop an audience measurement system for mobile media.The GSM Association already is already working with the five major UK mobile networks and ABCe, and with this latest move has now enlisted one of the… Continue reading GSM Association To Use M:Metrics Measurement System
This weekend the ITV website pulled in over 650,000 views of three different versions of the murder of Coronation Street character Liam Connor.Fans were given access to all three murders – filmed to act as decoys to prevent details of the real ending from getting out – plus a look behind the scenes at the… Continue reading Corrie Killing A Hit For ITV Website
Thinkbox, the television marketing body for the main UK commercial broadcasters, has launched a new ‘Televisionaries’ blog to help encourage informed debate around key issues in commercial TV and set the context and agenda before its Televisionaries event on 20 November.The new blog at www.televisionaries.tv will enable users to keep up to date on the… Continue reading Thinkbox Launches Televisionaries Blog
