More Uk articles

Shares in the online market research company YouGov have halved since the company warned that half-year profits would be “significantly lower than market expectations”. However, the chief executive has defended his decision to maintain investment in the group despite the profit warning. Last Thursday, the company released a trading statement admitting that profits for the… Continue reading YouGov shares crash after profit warning

The social networking audience is growing rapidly, up 11% year on year in 2008, and is expected to increase further over the next five years, according to a new report from eMarketer. In 2008, a staggering 80 million people, which is 41% of the US Internet user population, visited social network sites at least once… Continue reading Social networking users soar

ITV’s Whitechapel attracted over 7.3 million peak viewers and an impressive 28.3% audience share during the all-important 9pm to 10pm peak-slot last night.More than 7.1 million average viewers tuned in to see the second of three episodes of the investigative drama, starring Rupert Penry-Jones.ITV also won the battle of the soaps last night, with Coronation… Continue reading Whitechapel pulls in over 7 million

Sue Burden, head of brand & communications research at TNS UK, looks at the ways in which media planners can use the power of Word of Mouth…WOM is of course not just a happy accident that multiplies the effect of your campaign via a myriad of digital comment and it is not just limited to… Continue reading Word of Mouth – how to trigger the campaign amplifier

O2 has hired Shaun Gregory, former chief executive of mobile network Blyk, as managing director of its new media business.Gregory will be responsible for the overall media strategy at O2, as well as building mobile ad opportunities for brands when he takes up his role on March 1, according to reports.O2 hopes Gregory’s appointment will… Continue reading O2 appoints ex-Blyk executive to head up new media business

Shares in the online market research company YouGov have failed to recover after being driven down 50% by a profit warning.Last Thursday, the company released a trading statement admitting that profits for the six months to the end of January would be “significantly below market expectations” and that new business in the UK was much… Continue reading YouGov shares crash following profit warning

Condé Nast has appointed Catherine Ostler, former editor of the Evening Standard’s ES magazine, as the new editor of Tatler.Ostler is set to replace Geordie Greig, who stepped down from the role earlier this month to become the editor of the London Evening Standard, under new owner Alexander Lebedev.Lebedev has also re-appointed managing director Andrew… Continue reading Tatler appoints new editor

Bauer Radio’s managing director of national brands and managing director of Magic 105.4, Mark Story, is set to leave the company.Story has worked for Bauer (formerly Emap) since 1990 and played a key role in launching Magic 105.4 and revamping Kiss 100, as well as working on a number of digital launches and Kerrang! 105.2.He… Continue reading Magic’s Mark Story steps down

The future of Channel 4 is a “tricky issue” according to panellists at last week’s MediaTel Group ‘Future of Television’ seminar.The panellists agreed that Channel 4 is “good for broadcasting” as it remains different to both the BBC and ITV – “I definitely want to see Channel 4 continue to exist,” Chris Hayward, head of… Continue reading “It’s only Television”

ITV’s ever-popular Dancing on Ice managed to pull in higher ratings than BBC One’s coverage of the prestigious British Academy Film Awards last night.Dancing on Ice attracted 9 million viewers and an impressive 33.7% audience share between 6.50pm and 8.30pm, and an extra 7.3 million viewers during The Skate Off show between 9.30pm and 10pm.Four… Continue reading Dancing on Ice beat the BAFTAs