IPC TX has announced that it is once again increasing the cover prices of its value sector titles What’s on TV and TV easy, generating more than £1 million in extra retail sales value.Starting from the issues on sale on April 10, What’s on TV‘s cover price will increase by 1p to 43p and TV… Continue reading IPC Increases TV Mag Cover Prices
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Arqiva, owned by Australia’s Macquarie Bank, has bought National Grid Wireless (NGW) for £2.5 billion ($4.9 billion). Last week, NGW submitted a bid for the second national digital multiplex in a partnership with the BBC and Digital One. Arqiva already operates the existing national digital radio multiplex, Digital One, alongside GCap Media. Tom Bennie, Arqiva’s… Continue reading National Grid Wireless Bought For £2.5 Billion
People in the 15-34 age group are sticking with radio as a media format despite the new media explosion, according to results from Emap Advertising and Chrysalis Radio’s first joint insight project.Radio has been revealed as providing young consumers with a social currency to communicate with friends, acting as a driver and inspiration for their… Continue reading Radio Still Relevant For Young People
Chrysalis Radio is repositioning LBC 97.3 FM as ‘London’s Biggest Conversation’, with the new branding intended to emphasise the close relationship LBC enjoys with its audience through engaging, compelling and accessible content.The rebranding will see LBC – which originally stood for London Broadcasting Company – now mean ‘London’s Biggest Conversation’.New research commissioned by LBC reveals… Continue reading LBC 97.3 Becomes London’s Biggest Conversation
The European market for IPTV will double in 2007, according to the latest figures from media analysts Screen Digest. The research examines the 54 IPTV services across Europe, 19 of which are in operation in the five European markets of the UK, France, Italy, Germany, and Spain. IPTV is the fastest growing pay-TV platform by… Continue reading European IPTV Market To Double
March saw the Internet Advertising Bureau reveal that UK internet advertising expenditure grew 41% in 2006, breaking the £2 billion barrier. This growth increased the internet’s share of all advertising revenues to 11.4%, up from 7.8% in 2005 (see UK Internet Advertising Spend Grows 41%). In the US, the Interactive Advertising Bureau and PricewaterhouseCoopers released… Continue reading INSIGHTanalysis: Media Healthcheck – March 2007
Clear Channel Outdoor UK has won the five-year contract to operate large format outdoor advertising displays on Leeds City Council land.Clear Channel Outdoor has held the Leeds contract for the last six years, and it currently covers 71 key 48-sheet and 96-sheet displays in Leeds, including the 96-sheet Monopole Special on the M621, for which… Continue reading Clear Channel Outdoor Wins Leeds Contract
Marketers are increasingly spending more of their ad budgets online and it is essential for them to find out what works and what doesn’t. With this in mind, Suzanne Moorey-Denham, managing director of Dynamic Logic, discusses the strengths and weaknesses of online video ads and how they can be utilised for maximum effect…Our latest research… Continue reading The Impact Of Online Video
Emap Consumer Media has created the new position of digital development director for radio, appointing Jonathan Turpin to the role.Turpin has a wealth of experience and insight into the launching and running of digital businesses, having held the CEO role at the Fish4 group alongside a series of commercial, development, management and strategy roles at… Continue reading Emap Appoints New Digital Development Director For Radio
Universal McCann has brokered a deal with GCap Media to create the UPS Local Business Awards, utilising all 42 stations in the One Network in a three month deal starting April 16.The awards will run across multiple platforms including promotional airtime, created by GCap Media’s CANVAS, online, experiential, PR and CRM.New digital technology will also… Continue reading The One Network Signs £1 Million Deal
