Almost 5.6 million adults tuned in to ITV1 to see the stars of the soaps gather for a night of glamour and celebration as Phillip Schofield and Fern Britton hosted the ninth annual British Soap Awards.The programme gained a 25.5% audience share on average for the channel across its two-hour running time.Meanwhile, Channel 4’s Property… Continue reading Soap Awards Clean Up
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Country Life is publishing its largest international issue to date. Available free with the May 31 issue of Country Life, Country Life International is a guide to the world’s most beautiful holiday and property destinations.Available free with the May 31 issue of Country Life, Country Life International features exclusive property valued at over €1 million.The… Continue reading Country Life To Publish Largest Ever International Issue
Big Brother spin-off show Big Brother’s Big Mouth has announced the first presenters of its new series, with Radio One DJ Chris Moyles the first to be handed the reigns.Moyles, who will manage the show’s proceedings for three nights, including last night’s debut on C4, said: “I love Big Brother and I have a big… Continue reading Big Brother’s Big Mouth Presenters Revealed
Carat has negotiated an unprecedented deal for adidas to become the first advertiser to appear on Sky Anytime TV across all Sky+ homes, with the campaign running for a month.Sky Anytime TV allows viewers to download and watch Sky’s best programming at anytime for up to one week after transmission. Adidas is the first brand… Continue reading Carat Boosts Adidas’ Brand Appeal With Sky Deal
A new report from Datamonitor predicts the worldwide number of mobile broadcast TV subscribers will grow from 4.4 million currently to an estimated 155.6 million by the end of 2012. However the report Opportunities In The Mobile Broadcast TV Market, 2006 – 2012 notes that whilst mobile broadcast TV is continually highlighted as the next… Continue reading Global Mobile TV Subscriber Numbers To Grow
A new report from comScore reveals that many of the UK’s largest traditional media sites attracted more visitors from overseas than from within the UK.The Financial Times had the highest percentage of international visitors, with 85% of its audience originating from outside the UK.Five.TV, ITV, BSkyB, and Channel 4 were the only four top properties… Continue reading UK Media Brands Popular With Online Visitors from Around the World
A new report from In-Stat forecasts that by 2011, total worldwide broadband subscribers will number 567 million, almost double the current 285 million subscriber base. It adds that the past 12 months have seen approximately 65 million new broadband subscribers worldwide sign up for high-speed access to the internet. Mike Paxton, In-Stat analyst, said: “The… Continue reading Worldwide Broadband Subscribers To Reach 567 Million
Yahoo! has launched a new search advertising service called Panama, which is intended to challenge Google’s dominance of the online advertising arena.Panama, designed to improve ad relevancy and bring stronger competition to the search industry, has taken 400 engineers two years to develop.The new platform includes faster ad activation and ad testing to ensure the… Continue reading Yahoo! Launches New Search Ad Service
The second episode of Andrew Marr’s History Of Britain performed even better than last week’s episode, gaining a peak audience of 3.7 million adults (a 17.6% share) in its 9pm slot.This was up from a peak of 3.2 million for the debut show. It also managed an average of 3.5 million adults across its hour… Continue reading More Viewers For Marr’s History
Capital 95.8 is to launch an outdoor marketing campaign to announce the arrival of presenters Bam Bam and Streetboy to the station.A continuation of the ‘Sound of London’ campaign (see Capital Radio Gets Name Change And Ad Campaign), which takes taking recognisable London images and giving them a twist relevant to the show and the… Continue reading Capital 95.8 Launches Outdoor Campaign
