BBC director general Mark Thompson has accused BSkyB of being opposed to the government’s plans for digital switchover and against the development of Freeview.Thomson also suggested in a speech at the Smith Institute in London that BSkyB’s chairman, Rupert Murdoch, was trying to use his influence to get the government to “put a squeeze” on… Continue reading BBC Accuses BSkyB Of Switchover Sabotage
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Mobile phone company Nokia booked out every advertising space in the Evening Standard newspaper in London last night, handing out 50,000 free copies in the centre of the capital as part of a promotion for Nokia’s E61 handset.In some parts of central London, Evening Standard vendors handed out free copies of the paper to customers… Continue reading Nokia Boosts The Evening Standard’s Circulation
Viacom Outdoor will change its name to CBS Outdoor in the New Year, in a move to make the brand consistent across the globe.Advertising panels across Europe and China will begin replacing the Viacom Outdoor name with CBS Outdoor on 1 January 2007.“We do business with advertising clients and media groups that conduct business around… Continue reading Viacom Outdoor To Rebrand In New Year
BT Vision, the communications giant’s IPTV service, will come on to the market next month without a major marketing push, with the company waiting until next spring to fully promote the technology.The launch allows BT to stick to the autumn timetable it previously set, with some saying the subdued arrival of the product is to… Continue reading BT Vision Launches Without Major Marketing Campaign
Chairman of Johnston Press, Roger Parry, has said he will not make an offer for ITV, though he remains in the race to be the broadcaster’s new chief executive.A statement released by Johnston Press today said: “Further to recent press statements, Roger Parry announces that he has no intention to make an offer for ITV.”However,… Continue reading Parry Won’t Make An Offer For ITV
Merrill Lynch is expecting 1.3% ad growth in the UK this year, a slowdown from last year’s 2.5% growth. Meanwhile, a recent forecast from ZenithOptimedia downgraded expectations for 2006 UK advertising growth by 2.0% points, and also downgraded its expectation for 2007 by 1.1% points (see ZenithOptimedia Downgrades UK Ad Growth Forecast). In the US,… Continue reading Merrill Lynch Lowers Global Ad Forecast
Global sales of mobile phone handsets to top 1.2 billion by 2011, although 2006 will be the last year of massive overall worldwide growth, according to a new report from Informa Telecoms & Media. Starting from 2007, the rate of overall global handset growth is predicted to slow dramatically, with saturation in developed markets beginning… Continue reading Mobile Phone Handset Sales To Top 1.2 Billion
Carphone Warehouse has announced that it is to acquire AOL UK for £370 million. Under the agreement, Carphone Warehouse will acquire AOL’s customer base in the UK as well as the supporting management and infrastructure, whilst AOL will provide co-branded portal, content and other audience services and will manage the online advertising sales for Carphone… Continue reading Carphone Warehouse To Acquire AOL UK
VNU, the parent company of Nielsen Media Research, has announced that it is proposing to acquire the 39.5% stake in NetRatings that it does not already own. Nielsen is currently increasing its efforts to integrate its TV ratings systems with NetRatings online audience estimates to make a product that would enable advertisers and agencies to… Continue reading VNU Could Acquire Rest Of NetRatings
The proportion of UK households with broadband will almost double, from 34% at the end of 2005, to 64% three years later, according to a new report from Point Topic. Remote rural areas where penetration is lowest at the moment will grow fastest and catch up with the rest of the country to some extent… Continue reading 64% Of UK Households On Broadband By 2008
