Daily Newspaper MarketThe nation’s daily newspapers saw their readership figures fall by almost 6% year on year for the six months from March to August this year.Only two daily titles saw their readership boosted in the period, with the Guardian adding marginally to its readership and the Independent‘s total being boosted by more than 8%.The… Continue reading NRS National Newspaper Round-Up: August 2006
Former Ofcom boss, Stephen Carter, has re-emerged as the frontrunner to take the top job at ITV.Carter, who was recently put on extended gardening leave (see Carter Stuck On Gardening Leave), is said to have his name at the top of the list for the role of chief executive at the broadcaster, which Charles Allen… Continue reading Carter Is Favourite For Top ITV Job
Network based personal video recording (nPVR) could radically change pricing metrics, advertising, and content distribution on video networks, according to a new report from ABI Research. The report says that once nPVR is proven and content providers sign on, it will help to fuel the overall personal video recording (PVR) market, which it forecasts to… Continue reading Network PVR Could Fuel Overall PVR Market
There has been a slight upward revision to marketing budgets, according to the Institute of Practitioners in Advertising’s (IPA) Q3 2006 Bellwether Report, signaling an end to the consecutive budget cuts seen over the past five quarters. The quarterly survey of marketing spend reveals that internet advertising and direct marketing saw the strongest gains, with… Continue reading Marketing Budgets Show Modest Growth
Virgin Atlantic airline passengers will shortly view adverts with Pearl & Dean credits before every in-flight film, after the cinema advertising giant signed a deal with Spafax and Virgin Atlantic.Sky has already signed up as the first brand partner for the service in a deal running from December this year to February 2007.This deal should… Continue reading Pearl & Dean Signs Ad Deal With Virgin Atlantic
Gannett Co, the largest newspaper publisher in the US, has reported a 12% drop in earnings in the third quarter of 2006, compared to the same period a year ago. Total earnings for Q3 2006 were $261.4 million, versus $297 million in 2005, while earnings per share fell from $1.2 to $1.1, although the earlier… Continue reading Gannett Releases Q3 Results
Five has launched its video-on-demand (VOD) service, Five Download, offering new episodes of the current series of CSI:Miami, a full week before transmission.The VOD service also offers exclusive online access to the most recent series of CSI:Crime Scene Investigation; CSI:NY and CSI:Miami, with eventually the entire CSI back catalogue becoming available.Five has partnered with BT… Continue reading Five Launches VOD Service
Ladette To Lady on ITV1 managed to snare more viewers than Ricky Gervais’ new series of Extras on BBC Two last night.The programme, which follows a group of uncouth young women as they endeavour to complete finishing school, lured 4.4 million adult viewers on average, taking a 22% audience share in the 9pm timeslot.Extras, which… Continue reading Ladette To Lady Gives ITV1 A Boost
Daily Newspaper MarketDaily newspapers in Britain continued to drop in circulation last month, with an overall dip of 2.4% year on year for September, with declines for almost all titles across the sectors.Titles in the Popular sector suffered the largest actual fall in circulation, with the Daily Mirror shedding more than 100,000 copies and the… Continue reading ABC National Newspaper Round-Up: September 2006
Maxim publisher Dennis Publishing is launching another lads’ mag. However, the latest addition to the genre will not be available in print, but rather will be an online offering.Monkey, which will be published each Wednesday on the net, will launch on 1 November via email. The format will incorporate written, video and audio content embedded… Continue reading Dennis Launches New Online Lads Mag
