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Trinity Mirror has released a disappointing trading update for the 26 weeks leading up to July 2 2006, with group advertising revenues for the period expected to fall by 10.6% year-on-year, excluding acquisitions completed in 2005 and 2006. Including acquisitions its advertising revenues for the period are expected to fall by 8.4%.Like for like advertising… Continue reading Ad Revenues Expected To Fall At Trinity Mirror

A bidding war could be on the horizon with the announcement today that Ofcom will auction licences for new radio frequencies that could be used for a range of new broadband, wireless communications and broadcast services.The regulator and competition authority for the UK communications industries will release the radio spectrum in the latter half of… Continue reading Bidding War Looms As Ofcom Releases New Radio Spectrum

Trinity Mirror has released a disappointing trading update for the 26 weeks leading up to July 2 2006, with group advertising revenues for the period expected to fall by 10.6% year-on-year, excluding acquisitions completed in 2005 and 2006. Including acquisitions its advertising revenues for the period are expected to fall by 8.4%. Like for like… Continue reading Ad Revenues Expected To Fall At Trinity Mirror

Advertisers have little to fear from PVR use, according to new research carried out by Sarah Pearson of Actual Consumer Behaviour (ACB) and Patrick Barwise of the London Business School. The study, funded by a consortium of Ofcom, Channel 4, Five and Initiative, was revealed yesterday at a meeting of the Media Research Group. The… Continue reading Research Suggests Advertisements Still Viewed Live By PVR Viewers

The Asia-Pacific region still claims by far the biggest share of all broadband lines, accounting for 40% of the world’s 229m broadband lines in Q1 2006, according to Point Topic’s World Broadband Statistics for Q1 2006. However, despite impressive growth rates in China, India and Vietnam, Asia-Pacific’s share is under threat from markets in Eastern… Continue reading Asia-Pacific Still Ahead In Broadband Boom

Profits at BBC Worldwide, the commercial arm of the BBC, more than doubled within two years and grew 62% in the year to the end of March, reaching £89 million. 2005-6 is the second consecutive year of record profitability for BBC Worldwide. In 2003-4 the company produced a profit of £37 million and in 2004-5… Continue reading BBC Worldwide Reveals Profit Rise Of 62% To £89 Million

Local online advertising in the US is forecast to reach $1.3 billion for 2006, which equates to 7.9% of the total $16.7 billion in US internet ad spending for the year, according to a new report from eMarketer called Local Online Advertising: Measuring the Potential. The report forecasts that local online adspend will grow by… Continue reading Paid Search Will Be Driving Factor Behind Local Online Advertising

Worldwide sales of consumer magazines were up by 100 million copies or 7.4% year on year in 2005, with the industry recording its highest rate of growth in sales for decades between 2004 and 2005. According to the World Advertising Resource Centre’s new Advertising Statistics Yearbook, more than 1.4 billion magazines were sold last year,… Continue reading Global Consumer Magazine Sales Booming

Trinity Mirror, the UK’s largest newspaper publisher, this week becomes the first to offer e-vouchering through its portfolio of regional newspapers.Trinity Mirror is using Thomson Intermedia’s ‘Vouching’ solution across its 240-plus regional titles. E-vouchering provides electronic proof of advertising, and is supported by the major planning and buying agencies.Instead of advertising customers being sent hard-copy… Continue reading Trinity Mirror Offers E-Vouchering

GCap Media continues to add to its celebrity line-up of presenters for its flagship radio stations, with actor Richard E Grant becoming the newest recruit.Grant will make his radio-presenting debut on Classic FM towards the end of July with a new programme entitled Great Movie Composers, which explores the lives and music of Hollywood’s greatest… Continue reading Richard E Grant To Present New Classic FM Show