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Advertising agencies are increasingly looking to charge fees for their services as commission-based revenue takes a tumble, according to a new report from ISBA.ISBA, the representative body for UK advertisers, and the Advertising Research Consortium are set to launch their fourth ‘Paying for Advertising’ study, focusing on how the major advertisers are paying their creative… Continue reading Ad Agencies Look To Charging Fees For Services

A single online planning currency is one step closer thanks to the launch of a quarterly internet audience survey led by the Internet Advertising Bureau (IAB UK) in agreement with the National Readership Surveys Ltd (NRS).The survey, which will be implemented in the New Year, comes as a result of an ongoing collaboration between industry… Continue reading Online Planning Currency A Step Closer

David Brennan will take on the new role of research and strategy director at television marketing body Thinkbox.Brennan will start in September, leading a team of strategists and researchers to ensure the information and advice coming from the television body is authoritative and informative.Brennan has 25 years experience in media research, marketing and content development.… Continue reading Thinkbox Appoints Research And Strategy Director

One of Europe’s leading specialist music websites, NME.com, has signed a major deal with Sony Walkman to launch a competition to find new and unknown bands in Britain.The contest, known as the Walkman NME Breaking Bands competition, is part of NME.com’s 10th anniversary celebrations. Any band with access to the NME.com site will be able… Continue reading NME.com Launches Music Talent Quest With Sony Walkman

Times newspapers will run further text offers after the remarkable success of a recent free DVD via text message promotion, which generated 100,000 responses via mobile phones.The promotion ran in both the Times and the Sunday Times, offering children’s films like Alice In Wonderland, The Railway Children and The Jungle Book to readers who sent… Continue reading Times Newspapers To Run More Text Message DVD Promos

WPP worldwide revenues were up 17% for the first five months of the year on a reportable basis, with a growth of over 13% in constant currencies. The trading update was provided at the group’s AGM today by Philip Lader, chairman of WPP. The United Kingdom was the only region not to show double-digit revenue… Continue reading WPP Reports Growth For First Five Months of 2006

GCap Media has shelled out £2.6 million in severance payments to ousted directors, and chairman of the company’s remuneration committee, Alastair Ross Goobey, has apologised to shareholders. The non-executive issued an unprecedented statement offering a full explanation for the sums paid to David Mansfield, the former chief executive, and other former colleagues. Mansfield left the… Continue reading GCap Media Says Sorry To Shareholders

UBC Media Group has reported revenue of £19.4m for the year to March 31, up 21.8%, with most of the growth coming from advertising revenues from networked programming, which rose 45.8% year-on-year to £11m. The company also announced a 13.9% increase in revenue from its digital software business and a 5.1% boost in its digital… Continue reading UBC Media Group Announces £19 Million Revenue

Independent News & Media (INM) has forecast that its group advertising revenues will be up by over 3.5%, in its trading update for the six month period ending 30th June 2006. The trading report said that group revenue is expected to be ahead year-on-year by over 3%, with group circulation revenues forecast to be up… Continue reading INM Advertising Revenues Forecast To Grow

Advertising expenditure in the UK rose by 2.6% to nearly £19 billion in 2005 when measured at current prices (i.e. before accounting for inflation) according to newly released figures from the World Advertising Research Center (WARC) on behalf of the Advertising Association (AA). After adjusting for inflation the rise means a 0.6% increase in real… Continue reading Advertising Expenditure Almost £19 Billion In 2005