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Virgin radio has poached GCap Media’s head of agency sales, Nick Hewat as its new sales director, ahead of Fru Hazlitt’s instatement as the station’s new chief executive this summer.Hewat, who will end a five year career with GCap, formerly Capital Radio Group, will take over as Virgin’s sales director following Lee Roberts’ departure from… Continue reading Virgin Scoops GCap Boss For Sales Role

GCap Media today warned that the outlook for the radio advertising market remained weak, after advertising revenues fell dramatically during May. The company revealed that total group revenues dropped by 14% in May, on the back of “weak” consumer confidence and a decline in marketing spending from a number of key advertisers. GCap said that… Continue reading GCap And Chrysalis Warn Against Weak Radio Ad Market

Emap has secured control of Scottish Radio Holdings (SRH) for £391 million, seizing control of the company’s 22 radio stations and selling its newspaper interests off to Johnston Press for £155 million. The SRH board accepted Emap’s deal, which values the company at £391 million, with the company receiving 1,088 pence per share, after rejecting… Continue reading Emap Buys Scottish Radio Holdings

In May, media agencies and industry bodies used the performance of the advertising market from the first quarter of 2005 to predict advertising expenditure for the coming year. Online advertising was shown to perform in line with predictions, growing at a rapid rate. At the beginning of the month, analyst eMarketer, released new forecasts for… Continue reading INSIGHTanalysis: Media Healthcheck – May 2005

The US advertising economy continues to look mixed with results from two major media, outdoor and business to business media giving confusing signals to marketers. Outdoor advertising expenditure in the US was shown to rise only 2.9% during the first quarter of 2005, a much slower rate than previously estimated by industry experts. Business to… Continue reading Mixed Outlook For US Advertising Market

UK advertising expenditure has totalled £3,993 million in the first quarter of 2005. The internet confirmed industry predictions for a strong performance, rising by an impressive 48.9% year on year, according to the latest figures from the Advertising Association (AA). The AA shows, in its Quarterly Survey of Advertising Expenditure, total adspend in the UK… Continue reading UK Adspend Up 5.3% In Q1 2005

Online newspapers are increasing in popularity, with more than a fifth of internet users who read newspapers now relying primarily on web editions, according to research from Nielsen//NetRatings. The findings showed that a significant 21% of web users who read newspapers have transferred their readership to online counterparts, while 72% of online users who consume… Continue reading Online Newspaper Sites Increasing In Popularity

Analyst, Merrill Lynch, has revised its adspend forecasts for the US newspaper industry, with estimates for advertising expenditure being lowered due to an uneven economy and an industry resurgence for the second half of 2005. Merrill forecasts newspaper adspend (print and online combined) to rise by 3.3% in 2005, revised down from 4%, based on… Continue reading Merrill Revises Down US Newspaper Ad Predictions

UBC Media has seen its losses narrow in the 12 months to 31 March, with the company’s full year results revealing an increase in advertising revenues in the face of a largely depressed market.The company’s outlook is optimistic, with second quarter revenues for 2005 growing by 22% on quarter one last year in the face… Continue reading UBC Optimistic As Ad Revenues Outpace Market

Declining readership continued to hit Britain’s daily national newspapers throughout March, with the market as a whole losing 1.5% of readers year on year during the month.There were glimmers of hope, however, as several titles managed to increase their readership in the face of wide-ranging declines. The Guardian performed particularly well, adding 10.8% to its… Continue reading NRS National Newspaper Round-Up: March 2005