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More than seven times more text messages were sent on Valentine’s Day than cards this year, with 92 million texts sent compared to 12 million cards, according to new figures released by the Mobile Data Association (MDA).Text messaging performed strongly during February 2005, with 2.19 billion person to person text messages being sent across the… Continue reading Texts Outweigh Cards On Valentine’s Day

Ofcom’s latest Digital Television Update, published today, reports that digital television penetration reached 59.4% in the fourth quarter of last year, stopping just short of 60% and representing an increase of 3.5% points on the previous quarter.Ofcom also found that, by 31 December 2004, BSkyB had added 177,000 subscribers, bringing its total number of UK… Continue reading Digital TV Penetration Closes On 60% In Q4 2004

Mobile phone operator, Nokia, and international design and lifestyle publication, Wallpaper*, have joined forces to create Wallpaper* to go…, a mobile site for design, interiors, lifestyle, fashion and travel tips and trends.The new site coincides with the availability of Nokia’s new fashion-orientated collection of mobile phones, with each model sporting a colour screen and GPRS… Continue reading Nokia And Wallpaper* Create Mobile Design Site

Radio giant Chrysalis has vowed to continue its search for acquisitions and merger opportunities, despite having its initial approaches to Guardian Media Group rebuffed last week.In a statement this morning to the City, Chrysalis stated that it would “continue to review acquisition opportunities in the radio sector” which would be “complementary” to its existing radio… Continue reading Chrysalis Unperturbed By GMG Takeover Rebuttal

Scottish Radio Holdings (SRH) has issued a upbeat pre-close statement prior to the end of its half-year, showing group revenues for the first six months of the financial year to be 11% up on last year, while like for like revenues are predicted to have increased by a healthy 4%. Radio revenues for the group… Continue reading SRH Reveal Strong Performance For First Half Of Financial Year

Europe is “cutting its own path” in terms of broadband adoption, with services offered in the UK, France and Italy as competitive as anything offered around the world, according to new research by analysts eMarketer. The Europe Broadband report shows that broadband households in Western Europe increased by nearly 65% over 2004, twice the rate… Continue reading Europe Enjoys Impressive Growth In Broadband Up-Take

High definition television (HDTV) is predicted to hit 15.5 million households worldwide by the end of 2005, with penetration forecast to reach 52 million by 2009, according to market research firm, In-Stat. According to the company’s new report, Got HD? High-Def TV Service Now In Over 10 Million Homes, there are currently 10 million homes… Continue reading Global HDTV Penetration To Reach 52 Million By 2009

February 2005 saw 2.19 billion text messages sent, with person to person texts across the UK GSM network operators showing an increase of 7.2% on the total sent during the same period in 2004, according to the latest figures released by the Mobile Data Association (MDA). The month’s total was boosted by Valentine’s Day, which… Continue reading February Text Messages Reach 2.19 Billion

Tio Pepe will be sponsoring the second series of Hell’s Kitchen on ITV1 and ITV2, with Gonzalez Byass, maker of the top selling Fino putting the sponsorship at the centre of its ongoing campaign to educate consumers that Tio Pepe is a drink to be enjoyed with food.The sponsorship deal, worth a seven figure sum,… Continue reading Tio Pepe Sponsors Second Series Of Hell’s Kitchen

class=”article”>Fragmentation of traditional TV audiences has led to numerous out of home TV networks springing up to fill the void and provide marketers with more opportunities to target consumers. However, Tom Paton, sales and marketing director for newly established in taxi TV system, Cabvision, believes that many of these systems neglect to adequately target consumers,… Continue reading Tuning In To Taxi TV