The ITC has unveiled plans for a pilot project aimed at addressing the two key issues thought to stand in the way of TV’s digital switchover: practical problems associated with converting households to all digital operations and people’s attitudes towards the use of digital equipment.The project, called Go Digital, will see households in a trial… Continue reading Digital Neighbourhood Project Launched
It has been confirmed that Glamour, Condé Nast’s new women’s lifestyle monthly, will be among those titles included in the Audit Bureau of Circulation’s (ABC) release for consumer magazines next week.There had been speculation that the publisher would satisfy itself with issuing its own statement of circulation. This is believed to have resulted from an… Continue reading Glamour To Release ABC Figure
NTL has confirmed that it now has 1m digital subscribers and is on track to meet its target of 1.25m by the end of the year.The announcement establishes NTL as a serious contender to ITV Digital which recently rebranded from ONdigital in an attempt to attract viewers.NTL hope that the increasing popularity of interactive and… Continue reading 1 Million Now Subscribe To NTL Digital
Forrester Research has published the Media Buyers’ Table – a source designed to provide UK media planners and buyers with a set of metrics that will enable them to implement more targeted and successful online marketing campaigns. The Media Buyers’ Table uses data collected on websites that participate in Forrester’s online consumer research survey, the… Continue reading Forrester Offers UK Media Planners Internet Metrics Resource
Dennis Publishing is launching a new monthly gaming magazine, PlayNation 2 aimed at Sony Playstation enthusiasts.The title, which will target 16-24 year olds, will be available on newsstands in September and will have a cover price of £2.99. The initial print run will be 60,000 and will increase from the second issue.The magazine, which will… Continue reading Dennis To Launch New Gaming Title
If radio operators do not cater for the 12-24 age group they could risk an erosion of their audiences in the future, according to Edison Media Research. The group says that one of the most concerning trends in US radio over the past decade has been the consistent drop in listening among 12-24 year olds.… Continue reading Radio Must Cater For Younger People Or Risk Losing Future Audiences, Says Edison
Jeanette Wilkins, finance director at ITV Digital, is to leave the company. Commenting on her departure after three years with the broadcaster, Wilkins said: “It is always a difficult time to leave a company, particularly one which you have been involved with since its birth, but the time is now right, as ONdigital is integrated… Continue reading ITV Digital Finance Director Leaves
As NTL was celebrating its 1 millionth subscriber (see 1 Million Now Subscribe To NTL Digital), the UK government were reinforcing the message that analogue services will be switched off by 2010. The digital switchover is reliant on 95% of the population having access to digital services, meaning that services must be available and affordable… Continue reading UK Government Confident About 2010 Analogue Switch Off
Would subscribers please note that an error was made when creating the “Ownership” listing for GWR. The list that went live last Thursday did not therefore give the full picture of GWR’s performance during the quarter. The revised list is now available to subscribers in the Radio Reports section (click on the button on the… Continue reading Important Notice To Subscribers: RAJAR Q2
Despite the fact that internet use in Ireland has doubled in the past two years, AmÃÂĄrach Consulting has downgraded its ecommerce forecasts for Ireland for the year. Lack of interest by net users in buying online is cited as the reason for the downgrades. Almost a third of all Irish adults (around 895,000 people) currently… Continue reading AmÂrach Downgrades Irish E-Commerce Forecasts
