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Nielsen//NetRatings reports that online auction sites in the US grossed $556 million in May 2001, a year on year rise of 149%. In a survey of 35,000 net users, Nielsen found that more than 6.2 million people made purchases from online auction sites in May 2001 and such spending accounted for more than 10% of… Continue reading Online Auction Sites Boast Record Revenues

The NRS figures for the six month period ending May 2001 show a continued decline in national newspaper readership. The sector overall was down 3.7% compared to the same period last year with all but five titles losing readership.The Daily Express continued to suffer, experiencing the greatest loss in terms of actual readership, dropping over… Continue reading National Newspaper NRS Round-Up – May 2001

Europeans are set to have access to broadband internet connections following a deal between Italian telecoms company Tiscali and Gilat Satellite Networks. Tiscali says that the system, which uses satellite broadband delivery, will be a pan-European offering and will allow high speed internet access to areas that are not wired up for broadband telephone connections.… Continue reading Tiscali And Gilat To Bring Offer Pan-European Broadband Internet Access

A further batch of Sky analogue channels will be switched off this weekend as the broadcaster moves closer to its September deadline of total analogue switch-off. The latest batch of channels to become available to Sky customers only on the digital spectrum will be Sky News, Sky Moviemax, Sky Sports 1 and 3, the Disney… Continue reading More Channels Leave Sky Analogue

Newspapers continue to reach the majority of American adults every day and particularly on Sundays, according to figures from the Newspaper Association of America (NAA), reported on MediaPost. On an average weekday, 78.2 million adults read a newspaper and across the whole week this rises to 101.8 million adults. The average Sunday commands 91 million… Continue reading Newspapers Continue To Reach Majority Of Americans, Say NAA Figures

Viacom CEO Sees Ad Revenue Upturn By Q4Speaking on BBC1’s Breakfast this morning Viacom chairman and CEO, Sumner Redstone, commented on the current decline in the media economy, describing his company as an “advertising juggernaut”. He said that whilst the downturn in ad revenue was undeniable, his company had weathered the storm reasonably well and… Continue reading Viacom CEO Sees Ad Revenue Upturn By Q4

Domestic US revenue for interactive TV advertising, commerce and subscriptions is unlikely to surpass $400 million this year, a figure well below other industry forecasters, according to The Future of T-Commerce, a new Myers report. The Myers Mediaenomics report predicts that interactive TV will find deployment ‘difficult’ until 2006, after which the industry will grow… Continue reading US Interactive TV Will Be Slow To Take Off, Says Myers

Is Tivo The New Betamax?Hard disk video recording system Tivo may turn out to be the new Betamax, the ill-fated video cassette system of the ’70s, according to respondents of a new survey by The Media Edge.Of the 170 people that took part in the survey, 84% either already own Tivo recorder (39%) or intend to… Continue reading Is Tivo The New Betamax?

As part of a long term plan to double the number of ‘people meter’ homes in the US, Nielsen is unveiling new prices to advertisers and media companies, according to the Wall Street Journal. Currently, Nielsen has 5,100 people meters in use monitoring TV viewing across the US, it plans to add several hundred more… Continue reading Nielsen Media Research Increases Prices To Fund Increased TV Meters In US

CIA MediaLab has published comparisons between the circulations of national newspapers and the amount of adspend they command. The results showed that increases or decreases in circulation do not necessarily correspond with an increase or decrease in adspend, demonstrating that the ill-effects of a circulation drop may take some time to filter through to the… Continue reading Circulation Has Limited Effect On Ad Revenue