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Italian newspaper publisher Class Editori has reported a 34% increase in advertising revenue in its first quarter financial results. However, despite the growth, this shows that the market has deteriorated in March as growth in the first two months of the year was 45%. The outlook for Q2 has become poorer, according to analysts at… Continue reading Class Editori Results Are Below Market Consensus

French marketing and communications group Publicis is buying two New York PR agencies – Fabianne Gershon Associates and Hudson Stone Group – for an undisclosed sum. Fabianne Gershon handles corporate PR, whilst Hudson Stone offers an investor relations service. Analysts say that the acquisitions will help boost Publicis’ exposure to marketing services, where it is… Continue reading Publicis Buys New York PR Firms

European cable group UPC has received a â‚Ź1.0 billion cash injection from US media group Liberty Media. Nevertheless, the group has still admitted to a further â‚Ź1.0 billion shortfall in necessary funding. UPC’s parent company, UnitedGlobalCom, is currently in the latter stages of merging with Liberty Media. The deal is two to three months from… Continue reading UPC Gets £1.0bn Cash Injection, But Needs More

It is time to rethink the attitude towards online advertising- this was the message hammered out during two seminars for the media last week. The media owners at Total Publishing’s Online Revenue conference on 24 May were anxious to dispel the myth that online ad spend is falling- last year saw an increase of 203%… Continue reading Conference Reports: Rethinking The Online Attitude

One of the key political battlegrounds in the approach to the 7 June general election has been the extent to which the UK should be in (and indeed out of) Europe. Whilst a number of committed EU nations are saying goodbye to their old coins and notes and beginning to embrace the Euro, the UK… Continue reading Insight Analysis: Top UK Readers Lead Euro Media Survey

One of the key political battlegrounds in the approach to the 7 June general election has been the extent to which the UK should be in (and indeed out of) Europe. Whilst a number of committed EU nations are saying goodbye to their old coins and notes and beginning to embrace the Euro, the UK… Continue reading Feature: UK Leads In Europe…In Media At Least

Digital One, which operates the only national commercial digital radio network in the UK, is set to make another assault on the as yet unconvinced UK buying public this summer, with incentives being offered both to consumers, for buying digital radio equipment and retailers, for selling them.No concrete figures have yet been put on either… Continue reading Digital One Offers Free Holidays To Boost Digital Radio Purchases

IPC has defied the Advertising Association’s forecast of 2.1% growth in consumer magazine advertising revenue by revealing year on year growth of 6.9% for the last two quarters.In what chief executive Sly Bailey described as a “Solid set of interim results”, net profit before tax for the half year to March 2001 was reported at… Continue reading IPC Defies Ad Revenue Expectations With 6.9% Growth

Over 2.5m people have watched Big Brother live over the internet since the website went live last Friday.The fly on the wall site, which received over 200m hits last year (see Big Brother Website Makes It Into August Top Ten), saw 350,000 people down loading live footage from the house on its opening day, with… Continue reading 2.5 Million Watch Big Brother Online

Emap’s results may have led to the resignation of its chief executive yesterday (see Emap Releases Full Year Results In Line With Expectations), but being in line with expectations, they did not cause a negative effect in the market, with shares in the company ending up 24½p or over 3% at £8.30.Fellow magazine publisher Future… Continue reading Sharewatch