The Racing Post has appointed Amra Ltd to support its drive to win a share of mainstream consumer advertising revenue. This is the first time that the paper has employed a sales house.“Working with Amra, we identified an opportunity to increase the Racing Post’s revenue significantly by maximizing its ability to target that notoriously inaccessible… Continue reading Amra Wins The Race
The ITC’s annual survey of average monthly subscriptions has revealed that the average monthly television subscription, paid by customers, stands at £24.50 (inc. VAT). This means that television subscriptions across the cable industry total £577,750,909 (inc. VAT) on an annual basis.At 22%, the latest cable television penetration rate is the highest ever recorded for the… Continue reading Cable Subscriptions Exceed Half A Billion Pounds
Only five national newspapers recorded year on year increases in their six-month NRS figures for April. Both of the Telegraph titles performed well, with the Sunday paper increasing over 22% to 2.320 million and the daily growing 17% to 2.835 million. The Daily Mail‘s readership had the third largest growth during the month with a… Continue reading National Newspaper NRS – April
TuesdayNRS Figures are published today; they will be available on Newsline this week.WednesdayHaymarket is launching Revolution, a new media magazine.ThursdayFuture Publishing is launching Connect, a monthly Internet magazine.A TV Round-Up for April will be appearing in Newsline features this week.
Willott Kingston Smith, the advertising accountancy and consultancy firm, is setting up a new information technology consultancy. Ed Bayley, formerly head of new media at Bartle Bogle and Hegarty, has been appointed to head the new division which will give IT advice to the media industry.Willott Kingston Smith: 0171 304 4646
Laser and 95.8 Capital FM have announced a strategic alliance to create a new programme called Live From The Capital Cafe.The show will be transmitted on LWT at 11pm on Friday nights early in the summer, featuring live music, comedy, celebrity interviews and the latest trends to hit London. Martina King, Capital Radio’s station director… Continue reading Laser Joins Capital Radio For TV Show
Alexandra Tickle has joined EMAP Internet Sales as account manager. Before joining EMAP, Tickle was advertising and promotions manager at Information Hyperlink, the Internet publishing and Web design company.Away from the Net, Chris O’Donnell, sales director of Adshel has been promoted; he is now deputy executive director of Adshel Developments.EMAP Online: 0171 208 5174Adshel: 0171… Continue reading Tickle Tapped For EMAP
The Brighton Media Centre is launching 20:20 in September. The glossy magazine aims to dispel the myth that the media is a closed shop, full of ‘old boys’ squabbling with each other. Young, talented graduates are promising to produce a fresh, feisty, unpredictable magazine that brings a different perspective to the established media, and an… Continue reading 20:20 Opens Closed Shop
EMAP Radio has confirmed that it has appointed Tom Toumazis, former managing director of Eurosport, as the head of a new sales company set up in the wake of the Capital takeover of Virgin two weeks ago (subscribers see Capital Buys Virgin Radio).The new company, dubbed EMAP Broadcast Sales, will sell airtime for EMAP’s TV… Continue reading EMAP Radio Launches Sales House
The Saturday edition of The Times is to be overhauled. Nick Wapshott, formerly editor of the Saturday magazine, will be overseeing the revamp. He will be going through the paper with a fine tooth comb and making improvements where necessary. Wapshott aims to distinguish the paper from the weekday editions to satisfy the different needs… Continue reading Changing Times On Saturday
