When seeing the new Punch for the first time one could be forgiven for thinking that you had been given the wrong magazine – a men’s weekly gossip title daring to take the same name as that 150-year old great British satirical institution. Yet this is the relaunch of the relaunched Punch and a more… Continue reading Relaunch Review – Punch
Fox Kids Network has redesigned its idents, sting bumpers and trailer graphics to give the channel a complete new image. This is the UK development of a global brand building campaign undertaken by Fox Kids Networks Worldwide. Managing director, Rod Henwood commented: “This is a major development of our on air brand. We have created… Continue reading Fox Kids Gets New Look
MediaTel’s new integrated Regional Media Database has now launched. Version 1 of this extensive new planning service enables users to analyse media opportunities by any marketing area they wish to create or by any pre-selected media area (ITV area, RAJAR region, Cable Franchise area).Areas can be created using any combination of postcodes, or via a… Continue reading MediaTel Launches Regional Planning Database
The government is considering banning the advertising of alcopops. This follows revelations in the press that the beverages are aimed at 16 and 17 year olds.The Home Secretary, Jack Straw is concerned with the link between under-age drinking and teenage crime. He is determined to do everything in his power to reduce the number of… Continue reading Possibility Of Alcopop Ad Ban
The Observer was given a face-lift at the weekend, with a new masthead for the main paper as well as each of its four sections (Business, Sport, Life and Review). The new look, with a smaller, squarer and more modern feel, represented a “new enthusiasm under a new government”, according to a Guardian spokeswoman. The… Continue reading Observer Gets New Look
The legislation for a tobacco advertisement ban, announced in the Queen’s speech last week, is set to be introduced in a draft Bill this summer. Frank Dobson, Secretary of State for Health, also confirmed yesterday what many in the media industry already knew: that a tobacco advertising ban would include a ban on tobacco sponsorship,… Continue reading Tobacco Ban Set For Summer
The Channel 5 9pm movie, much trumpeted as a popular alternative to other channel’s offerings, can be seen as a general indicator of 5’s success since it launched at the end of March. This is not only because 5 itself placed so much faith in it as an audience puller, but because advertisers did too.… Continue reading Channel 5 Analysis – The 9pm Movie
The government has promised to review the listed sports events that are guaranteed to be shown on free-to-air terrestrial TV. Mark Fisher, junior National Heritage Minister told the Commons yesterday“As promised in our manifesto, the Government will carry out a review of the listed events. Many people wish to see a wider range of key… Continue reading Listed Sports Review
Katz Radio Sales, named as the sales house for new London station Xfm, has said that it will be recruiting four new staff to handle its new client.Simon Lynds, president and chief executive of Katz, told Newsline that he wanted sales people who would embody the spirit of the indie-music station who had preferably been… Continue reading Katz To Recruit New Staff For Xfm Push
The British Design and Art Direction (D&AD) interactive multimedia awards will be announced tomorrow evening in London. The awards will be presented for achievements in creativity, interactivity and technology. It is understood that of the three prestigious silver awards, two have gone to UK companies with the third going to a US outfit.The awards, scheduled… Continue reading Multimedia Awards To Be Announced
