Adverts on Amazon were cited by consumers as more relevant and useful than on other platforms, followed by TikTok, Spotify, Google, and Snapchat.
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Today we are excited to announce the launch of Mediatel’s latest initiative, The Media Leaders Debate, powered by The Media Leader.
In brief: Digital UK, the Freeview and Freesat operator, has appointed Samsung’s Deep Halder as chief commercial officer.
In brief: Hubble, part of What’s Possible Group (WPG), has promoted Rebekah Brooks from managing partner to managing director.
GB News has appointed Nicole O’Shea as commercial director for advertising sales and sponsorship across all of its television, radio, social, podcast, and digital platforms nationally.
In brief: Demand for NABS surged 23% during and after pandemic lockdowns, and is expected to increase further this winter amid rising cost-of-living.
In brief: Kantar has hired Natalie Vander Vorst to lead its consulting practice which advises brands on commercial and marketing growth strategies.
in brief: Clive Myrie, BBC journalist and presenter, has warned the new government that turning the BBC in to a subscription-based business could endanger the future of its news service.
In brief: Meta has been fined $402m (€405m) for its mishandling of children’s data on Instagram by Ireland’s Data Protection Commission (DPC), according to reports.