More Uk articles

Creating a TV market duopoly will weaken advertisers’ trading stances and the output of our marketing efforts, writes BT’s media manager.

As TalkTV prepares to launch, is there room in the market for two ‘anti-woke’ news channels, asks Stephen Arnell.

We’re finding that online inventory that doesn’t get looked at at all tends to cost the same as the inventory which does get looked at.

Chris Kenna talks to The Media Leader about looking for a new CEO for Brand Advance.

It has been the worst of times for Prime Minister Boris Johnson, Johnny Depp and Netflix, while swathes of the media haven’t covered themselves in glory either.

Halifax’s sponsorship of The Sunday Times’ Best Places to Live Guide aimed to celebrate local areas around the UK with digital outdoor.

If the Christmas period is crucial for your business, start your research and planning now to secure inventory, explains Nina Franck.

The market is changing, and so too are media behaviours. That means, as strategists, it’s imperative we scale up ourselves and our approaches too.

The Association of Online Publishers (AOP) has become the first trade body to stream images on its website in a bid to cut its internet carbon emissions.

The number of UK households subscribing to at least one video-streaming service has fallen as the rising cost of living squeezes disposable incomes.