GGT is to take control of the GGT/GGK network; the ownership will change so that GGT holds 80% and GGK 20%. However, both the London agencies will continue to operate separately.WCRS media director Phil Georgiadis has been promoted to the new position of vice chairman of the agency. Phil will continue to head the media… Continue reading GGT/GGK Restructure
Newspaper Publishing has held meetings with its Spanish and Italian shareholders, as well as with the Mirror Group. Mirror Group Newspapers gave assurances of editorial independence in an attempt to secure a stake in the two troubled Independent papers. Tony O’Reilly, of Irish newspapers, has submitted a proposal believed to be higher than the MGN… Continue reading Independent Future Still Uncertain
Leo Burnett has issued a review of media inflation and forecasts.TELEVISIONTV Revenue is predicted to grow by 6% for 1994, and 5% for 1995, with C4 building on 1993’s success, taking more than the 18.5% share achieved in 1993. However, TV impacts are expected to fall across 1994. 1993 1994 1995 REVENUE % 4 6… Continue reading Revenue Predictions For 1994/5
National Economic Research Associates has released its December survey of advertising agencies expectations. For the month of December 1993 advertising revenue forecasts for ITV and Channel 4 combined have been down-graded from £157m (forecast in Sep. 93) to £143m. Total national advertising revenue forecasts were similarly downgraded from £168m to £156m over the same period… Continue reading TV Revenue Forecasts For 1994
Eagle, the children’s comic from Fleetway Edition’s which has been around for 43 years has closed. The last issue was the January 1994 issue. Sales were down to 16,000; this was blamed on children’s interest in computer games and magazines.Fleetway 071 344 6400Wilmington Publishing has closed its small business title The Biz. News of this… Continue reading Eagle And Biz Closed
Isle of Wight Radio and Mellow 1557 have both retained their ILR licences for a further 8 years. Mellow’s licence is for an AM frequency covering the Tendring area. The Radio Authority received one other application for this licence, from the Mellow Media Group.Isle of Wight Radio also had just one other competitor for its… Continue reading Re-Advertised ILR Licences
Merlin Publications is launching another title into the small business sector. Your Business, an A4 monthly, will launch in the third week of April, with an initial print run of 40,000 and a cover price of £2.25. Editorial will be “personality led”, covering financial issues, government legislation, communications, computing, business to business services, marketing and… Continue reading New Small Business Title
The Cable Television Association has released predictions for cable growth up to 2000; 12 million homes will have been passed with broadband cable. The estimates predict that there will be 6.12m subscribers; this is a penetration of 51%.By October1993 there were 62 franchises operating, and 12,000 miles of cable laid. Total investment in UK Cable… Continue reading Growth Of Cable – Survey
ITV performed considerably better over the New Year holiday period than during Christmas week. BARB viewing figures for the w/e 2/1/94 released today show only three BBC programmes in the top 10. Several ITV Christmas specials were successes; Strike it Lucky Special achieved an audience of 15.44 million and the Gladiator’s Final acheived 14.33m; Taggart… Continue reading New Year Top Programmes
Granada has responded to LWT’s defence document released yesterday in defiant mood. LWT’s document predicted pre-tax profits of £43.8m for 1993, better than expected and leaving Granada to increase their offer.However Granada described the LWT document as “unconvincing…fails to rebut the value and logic of Granada’s offer”. LWT’s profit estimate is “within the range expected”.Gerry… Continue reading Granada Responds Defiantly
