According to the latest outdoor survey from Concord, the outdoor advertising industry suffered a revenue fall of less than £500,000 in December; this is less than was expected despite poster spending cuts from alcoholic drinks advertisers. Lost drinks revenue was replaced with new campaigns from other sectors, notably audio visual, retail, FMCG and financial services.Drinks… Continue reading Xmas Spending Cuts For Outdoor
National Heritage Secretary Peter Brooke announced yesterday that he will be reviewing the rules which restrict ownership between newspapers, television companies and radio stations.The review will look at current ownership restrictions to see whether these rules strike a satisfactory balance. Peter Brooke explained that the convergence of technologies, and developments within the international media market… Continue reading Review Of Cross-Media Ownership
The London television station Carlton has successfully taken over Central TV, following its bid on 29 November. The acceptances of the majority of shareholders was agreed on 31 December. The change in ownership rules took effect on 1 January 1994.The deal between Carlton and Central forms the largest commercial broadcaster in Britain, with over 25%… Continue reading Carlton Takes Over Central
Border Television, the smallest mainland ITV station, produces the most popular regional news programme, according to BARB figures quoted in today’s Guardian. Lookaround, the nightly half hour show which covers Cumbria, the Borders and the Isle of Man, has a 51% share of viewing in its area.London Tonight, from Carlton and LWT fares second worst,… Continue reading Regional News Programmes – Border Best
GMTVGMTV’s ratecard for 1994 is the same as 1993, with the addition of different rates for the Macro regions and as for the national rates there are 40 rate codes. GMTV South, which incorporates the London, Anglia, Meridian, Channel and Westcountry TV areas, will have a top 30″ rate of £9,600.GMTV North incorporates HTV, Central,… Continue reading GMTV/Carlton Ratecard – 1994
Merlin, the new TV sales house has released the ratecard for 1994, effective from 1 January 1994.Merlin now sells for Meridian, HTV, Westcountry and Channel S4C, bringing all four stations under one rate card.Previous systems whereby there were scales of spot rates have been abandoned for a more flexible system, sold on a package basis.… Continue reading NEW RATE CARD DETAILS FROM MERLIN
Merlin, the new TV sales house has released the ratecard for 1994, effective from 1 January 1994.Merlin now sells for Meridian, HTV, Westcountry and Channel S4C, bringing all four stations under one rate card.Previous systems whereby there were scales of spot rates have been abandoned for a more flexible system, sold on a package basis.… Continue reading NEW RATE CARD DETAILS FROM MERLIN
GMTVGMTV’s ratecard for 1994 is the same as 1993, with the addition of different rates for the Macro regions and as for the national rates there are 40 rate codes. GMTV South, which incorporates the London, Anglia, Meridian, Channel and Westcountry TV areas, will have a top 30″ rate of £9,600.GMTV North incorporates HTV, Central,… Continue reading GMTV/Carlton Ratecard – 1994
Border Television, the smallest mainland ITV station, produces the most popular regional news programme, according to BARB figures quoted in today’s Guardian. Lookaround, the nightly half hour show which covers Cumbria, the Borders and the Isle of Man, has a 51% share of viewing in its area.London Tonight, from Carlton and LWT fares second worst,… Continue reading Regional News Programmes – Border Best
Carweek, the motoring title from Emap which launched in August has failed to meet its 100,000 sales target, according to ABC figures. Carweek had an average circulation of 80,229 for August to October. The figures also show fluctuations by issue with sales falling as low as 50,111. Sales peaked at over 148,000 for the 13… Continue reading Low Carweek Sales
