The Radio Authority’s closing date for receipt of applications for the ILR licence for Central Scotland was yesterday. This is the last of the 5 regional local licences which the Authority expects to award this year. (Licences have already been awarded for the Severn Estuary, the North West and the North East; the West Midlands… Continue reading ILR Radio Licence For Central Scotland
A survey published by Datamonitor, Direct Marketing in the UK 1993, shows that over the next five years there is expected to be a big increase in the use of telemarketing.Telemarketing was cited as the major growth area by both food and drink and financial services executives. According to the survey, direct mail expenditure will… Continue reading Direct Marketing Survey
BBC Good Health magazine, which was suspended in July, is to return as a quarterly publication. The first issue in the new format will appear in October.The magazine was originally launched in January with a print run of 160,000.BBC Good Health: 071 331 8073
ITV executives were furious yesterday with Marcus Plantin following his criticism of the Prime Minister at the Edinburgh Festival, and for saying that a change in schedule was still very much on the agenda. (Newsline 31/8)ITV chiefs are angry and embarrassed that the issue was raised in this manner, calling Marcus Plantin “irresponsible”, after Sir… Continue reading New News At Ten Row
Today sees the launch of the Sky Multi-Channels package, and with it the launch of three new channels: UK Living The Family Channel and Nickelodeon.Any viewer wishing to see these new channels will need a decoder from Sky and will have to pay £6.99 per month for a package of these and existing channels which… Continue reading New Channels Launch Today
The Scottish Rugby Union yesterday announced a four year agreement worth over £1m with The Famous Grouse Scotch Whisky company.They are the first of the home unions to adopt a sponsor for the national team. In each year of the agreement, half the money will go to the international players’ trust and the other half… Continue reading Scottish Rugby Union Sponsorship Deal
A survey published by Datamonitor, Direct Marketing in the UK 1993, shows that over the next five years there is expected to be a big increase in the use of telemarketing.Telemarketing was cited as the major growth area by both food and drink and financial services executives. According to the survey, direct mail expenditure will… Continue reading Direct Marketing Survey
Sports Digest Ltd are to launch a monthly magazine, Sports Digest, on September 16th. It will have a cover price of £1.95 and an initial print run of 82,000.The editorial is not intended to be a news publication, but a digest, with controversial articles and opinions. These articles will be written every month by top… Continue reading New Sports Monthly
Scotland on Sunday is to launch a new business section in September as part of a redesign.The business section will be available on 12 September. Besides business news it will also carry a detailed media and marketing section. Scotland on Sunday told MediaTel that the new section is to satisfy demand from both readers and… Continue reading Scotland On Sunday Business Section
