GCap Media’s advertising revenues were down 6% year on year for the quarter ending 30 June 2006, with total revenues excluding Capital Radio down 3% year on year.The company has identified four key factors it says have affected its ad revenue, including the short-term effects of its inventory policy at Capital Radio; audience declines at… Continue reading GCap Media’s Ad Revenue Drops
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GCap Media will be the first radio broadcaster to provide streaming radio for all of its station websites, through a technique called Multicasting.The service will provide broadband high quality sound, equivalent to CD quality, giving a better listening experience. The company has launched the service in attempt to boost online listening and total listening hours.Classic… Continue reading GCap Media First To Stream Online Radio From All Sites
ITV chief executive, Charles Allen, could be preparing to leave the broadcaster, as he addresses senior colleagues this morning amid rumours that he could retire shortly.Allen could be set to leave ITV in an attempt to curb the broadcaster’s falling share price, which has dipped below 100 pence from almost 130 pence in March.ITV1 is… Continue reading ITV Chief Executive Could Exit
The Evening Standard, owned by Associated Newspapers, is to relaunch its This is London website next month, with the new site placing more emphasis on life in the capital.The revamped site, which will have a soft launch in August followed by an official unveiling in September, could have its name changed to EveningStandard.co.uk.The print version… Continue reading Evening Standard Website To Be Relaunched
The Sportsman newspaper, which launched just four months ago, has gone into administration, according to reports in the Guardian.The gambling and betting title will continue to be published while its directors attempt to secure extra funding.The Guardian says that the directors of its publisher, Sports Betting Media, have appointed Andrew Andronikou and Peter Kubik of… Continue reading The Sportsman Goes Into Administration
Red-tops are forecast to be hit worst by declining circulations over the next few years, with freesheets and online taking over from traditional print media, according to the results of a new survey on the future of the UK national newspaper industry, conducted by MediaTel INSIGHT.The survey, of 15 of the top 30 media agencies,… Continue reading MediaTel INSIGHT Survey Looks At Future Of The Press
Two-thirds of the population are aware of the UK’s switchover to digital television, with older viewers the most aware of any age group, according to new research by Digital UK and media regulator Ofcom.The Q1 results from the new Switchover Tracking Survey show that in the three months to June of this year, 66% of… Continue reading Older Viewers Most Switched On To Digital Switchover
Online is an important part of a multi-media solution, which will work together with newspapers rather than replace them, according to the executive director of the Telegraph, Dave King, who was speaking at MediaTel Group’s seminar yesterday.“[Online] has to be part of the media group, which encompasses newspapers. So it’s not just two newspapers with… Continue reading Online Will Not Replace Printed Newspapers
The Radio Advertising Bureau (RAB) has published Multi-platform Radio, an in-depth study highlighting how new digital platforms are leading people to listen to radio for longer and increasingly interact with broadcasts.RAB says that with consumers now tuning into commercial radio via DAB, Digital TV (DTV), Internet and Mobile phone, the ubiquity of radio has never… Continue reading Digital Platforms Increase Radio Interaction And Listening Times
Effectiveness of online advertising creative will be able to be measured with the launch of a new online ad copy-testing tool in the UK, developed by Millward Brown and Dynamic Logic.Millward Brown, a global leader and recognised authority on advertising, marketing communications and brand equity research, and leading online research company Dynamic Logic are to… Continue reading Online Ad Copy Testing Tool Launched
