The UK has the highest digital television penetration rate of any country in the world, with the latest figures from Ofcom revealing that just under 70% of UK households use the technology.Digital satellite is now the UK’s most popular television platform, with Ofcom showing that for the first time there are more digital satellite subscribers… Continue reading UK Enjoys Highest Worldwide Digital TV Penetration
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The number of European Homes with digital television access is expected to quadruple over the next four years, with new research forecasting 44.9 million European countries to have access to digital signals on their main TV set by 2011.According to Informa Telecoms and Media, 16.6% of European homes will be digitally enabled by 2011, compared… Continue reading Digital TV To Reach 45 Million Europeans By 2011
Channel 4 is to court controversy later this year, with a new programme investigating the use of hypnosis as an alternative to anaesthetic in surgery – including a live hernia operation using the technique.The broadcaster has commissioned Zig Zag productions to create HypnoSurgery Live, with the programme designed to be “a serious scientific investigation” into… Continue reading Channel 4 Surgery Show To Court Controversy
Government watchdog, Ofcom, has awarded nine new community radio licences, bringing the total awarded to ninety-three.The new licences will cover the areas of Dorset, West Yorkshire, Suffolk, Lincolnshire, Bedfordshire, Salisbury Plain, Hertfordshire and NorthEast Wales.The new community licences will cover small areas with low power transmitters, forming a third tier of radio operating on a… Continue reading Ofcom Awards Nine New Community Radio Licences
ITV is to restructure its scheduling team, a move which will see Priya Singh join the commercial giant as the new head of off-peak scheduling for ITV1, while Stephen Price is promoted to become controller of the channel’s peak time scheduling.Both new appointments will report to David Bergg, ITV’s director of programme strategy, who now… Continue reading ITV Restructures Scheduling Chiefs
At a time when media research bodies NRS, BARB and RAJAR are all examining their methodologies with a view to modernisation, the MRG will play host to some of the biggest names in the field, with a special Question Time event held in association with MediaTel Group.Due to be held on 22 March at Browns… Continue reading MRG Question Time To Focus On Changing Media Landscape
BBC One’s Match of the Day dominated prime time viewing last night, with the FA Cup game between West Ham and Bolton drawing 4.6 million adults on average.The performance was enough to see off shock-orientated competition from ITV and Channel 4, with Britain’s Oldest Mums and Dads, and Fat Pets drawing 3.6 million and 3.1… Continue reading Old Parents And Fat Pets No Match For BBC Football
IASH, the Internet Advertising Sales House committee, has agreed a formal code of conduct to deliver trust and transparency in trading between advertisers, agencies and ad sales houses.To ensure self regulation is reliable, all of IASH’s member sales houses will now be required to complete an ABC ELECTRONIC audit before joining, in order to prove… Continue reading New Code To Ensure Transparent Online Ad Deals
Emap Advertising’s full marketing communications service, Emap2, is to foster insight into effective marketing activity with its first creative exhibition and seminar this month.The Art of Engagement event is to be held on Tuesday 28th and Wednesday 29th of March at The Music Room, London W1, with Marcus Rich, MD of Emap Advertising hoping to… Continue reading Emap2 To Fuel Creativity Through Ad Seminars
BBC One’s police drama Dalziel and Pascoe thwarted ITV’s attempt at prime time victory for a second successive night yesterday, with the programme’s average adult audience of 6.1 million more than doubling that of ITV’s A Good Murder.The ITV show delivered a disappointing 3 million on average for its concluding episode, dipping by 1.2 million… Continue reading Dalziel And Pascoe Deliver Double Drubbing To ITV
