Gay and lesbian publisher Millivres Prowler Group will relaunch the Pink Paper next month, overhauling Britain’s only free paper for the gay community and reducing the title’s size to create the first gay and lesbian compact newspaper.The Pink Paper was rescued from closure last year, when Millivres Prowler swooped in to save the title from… Continue reading Millivres In The Pink With Compact Relaunch
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Global advertising company WPP, has won European approval for its $1.5 billion purchase of New York based Grey Global Group, despite industry worries how the merger may affect the market for media buying.The European Commission has today given WPP the go ahead for the acquisition of Grey, clearing the way for Grey shareholders to vote… Continue reading WPP Given All Clear For Grey Purchase
Specialist magazine giant, Future Publishing, has acquired A&S Publishing for £5.95 million, adding the firm’s 11 motoring magazine titles to its portfolio and gaining the rights to eight national motoring events.Amongst the titles acquired under the deal are Classic Ford, Fast Ford, Mini Magazine, Total Vauxhall, Retro Cars and Total BMW. Commenting on the purchase,… Continue reading Future Fuels Motoring Portfolio With A&S Acquisition
IPC’s fortnightly soap magazine, Soaplife, has announced the creation of a one shot Eastenders Soaplife Special, hoping to entice readers with a celebration of the programme’s 20th year.The one shot is being produced by Soaplife in association with sister title What’s on TV, and will coincide with the BBC programme’s 20th birthday in February this… Continue reading IPC Targets Soap Addicts With One Shot Special
ITV has extended its use of movie sponsorship with a new agreement to give Cobra Beer coverage across all movies on ITV2 and ITV3 in 2005, completing its line up of film sponsors and marking the biggest single sponsorship deal yet negotiated for ITV2.The deal is also the first sponsorship agreement to be secured for… Continue reading Cobra Beer Completes ITV’s Round Of Movie Sponsorships
Commercial radio groups, GWR, Capital and Scottish Radio Holdings have issued trading updates within the last week, with all but SRH painting a depressing picture of radio advertising at the end of 2004.GWR stated that it had been affected by weak trading throughout October and November, but boosted by some growth during December, while Capital… Continue reading Radio Groups Report Mixed Performance At End Of Year
Cross media giant Emap saw a dramatic climb in share price, increasing by 2.34% to close at 854˝p. Emap Advertising recently announced a deal between Kiss Radio and easyJet, offering Kiss listeners the chance to win a trip to a series of club nights in the French Alps resort of Chamonix (see Emap Unveils Latest… Continue reading Sharewatch: Emap Rises As Sponsorship Push Announced
ITV chief executive Charles Allen has threatened to pull the plug on news provider ITN’s contract with the broadcaster, effectively spelling the end for the company which celebrates its 50th birthday this year.Reports over the weekend suggest that Allen would allow ITN to retain its contract if the news company were bought by ITV, which… Continue reading Charles Allen Threatens To Pull Plug On ITN
Five continued to perform well in December, adding an impressive 13.7% to its revenues year on year, following an announcement in November that the broadcaster would invest £17 million to boost its programming budget (see Five Boosts Programme Budget By £17 Million).The broadcaster, currently Britain’s smallest terrestrial operator, clearly has plans to increase its profile… Continue reading TV Market Round-Up – December 2004
The Celebrity Big Brother house closed its doors last night as series three drew to an end, with Manchunian music man Bez striding to a surprise victory, watched by a peak of six million viewers.The series enjoyed a strong performance in its last few days, with average audiences of around 4.5 million for the evictions… Continue reading Celeb Big Brother Bows Out With A Bang
