The UK’s Internet Advertising Bureau is now predicting that online’s share of total advertising will reach 4% by autumn 2007. This revised target comes after the original 2% goal set for autumn 2004 was surpassed twelve months early.Subscribers to MediaTel Insight can access more national and international media analysis, forecasts and news by visiting the… Continue reading MediaTel Insight: Online Revenues To Surpass Radio By 2007
IPC Media has announced that Evelyn Webster is to move from her current role as managing director of country and leisure media to head up the high-profile women’s weeklies division.Webster will take up the position next month and will assume responsibility for a range of titles including Chat, Now and Women’s Own. She replaces Caroline… Continue reading IPC Appoints Webster As New Head Of Women’s Weeklies
Profit takers left their mark on the media sector yesterday as they moved in on a key stocks. WPP, the global advertising and marketing network, was amongst the worst hit with shares dipping 2.56% to close at 590p. The newly merged ITV was seen down by 2.16% to finish at 136p.Traders also moved on Reuters,… Continue reading Sharewatch: Profit Takers Swoop On Key Media Stocks
BSkyB was seen in focus yesterday with shares rising by 0.98% despite reports the satellite broadcaster is preparing itself for further upset after the departure of its chief finance officer, Martin Stewart.It is understood that the National Association of Pension Funds, which controls a quarter of the stock market, has written to the company asking… Continue reading Sharewatch: BSkyB Seen In Focus Over Executive Pay
The Barclay brothers’ bid for the Daily and Sunday Telegraph could be further jeopardised by a rival offer from Collins Stewart, which values the titles at around £400 million.It is understood that the city brokerage firm has assembled a consortium to bid for the assets of Hollinger International, the newspaper empire formerly headed by troubled… Continue reading Brokerage To Challenge Barclay Brothers For Telegraph
Following the recent high-profile launch of IPC’s Nuts and Emap’s Zoo Weekly, Nik Vyas, associate director at ZenithOptimedia, examines what the future holds for the fledgling men’s weekly magazine market…It’s a well known fact that you can’t be a lad if you’re bashful or understated. You have to be brash, bold and have size 12… Continue reading NewsLine Column: Going Nuts For Men’s Weeklies?
A peak of almost 16 million viewers tuned in to ITV1 last night to see former Atomic Kitten star, Kerry McFadden, become queen of the jungle in the finalďż˝ of I’m A Celebrity Get Me Out Of Here.The climax of the antipodean reality-TV show, which saw the 23 year-old singer become the first woman to… Continue reading Almost 16 Million Viewers Watch I’m A Celebrity Final
Advertising agency account business remained strong during January, with activity up 7% year on year, according to the latest New Business Scorecard from Lehman Brothers. This strength continues from December, when the number of account moves rose by 40% year on year.Omnicom and Publicis had a good month for new business, whilst Havas was down… Continue reading Agency Account Activity Remains Strong In January
The UK Association Of Online Publishers has rejected as ‘unsatisfactory’ a move by the Audit Bureau of Circulations to include figures for e-publications on its upcoming print certificate.The industry body has written to ABC chief executive, Chris Boyd, to express its dissatisfaction at the decision to publish data for digital editions alongside circulations for print… Continue reading Association Of Online Publishers Attacks ABC Digital Decision
Online product research by consumers is a key factor in their offline purchasing decisions, according to a report from Forrester Research.Subscribers to MediaTel Insight can access more national and international media analysis, forecasts and news by visiting the site.
