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BLM has announced plans to launch a dedicated sports marketing division to be headed by Andy Clilverd and Robin Clarke.The new division, which aims to be fully operational by September, claims to provide a client first approach to commercial dealings and rather than simply matching budgets to events will exploit the role that sports play… Continue reading BLM Launches Dedicated Sports Marketing Division

The Institute of Practitioners in Advertising today announced the appointment of Sven Olsen as chairman of the value of advertising committee.Olsen began his advertising career in 1984 with Davidson Pearce (now DDB) and has worked on several major brands including Pepsi, Apple and Peugeot during his work with London’s top 20 agencies.His latest move sees… Continue reading IPA Appoints Sven Olsen As New Committee Chairman

Channel 4 chief executive Mark Thompson has quashed rumours that he is planning to apply for the position of BBC director general left vacant following the resignation of Greg Dyke last month.The former BBC director of television, who was one of the early favourites to succeed Dyke, said he was in no hurry to return… Continue reading Thompson Claims He Is Unlikely To Make BBC Move

Mediaedge:cia has appointed ZenithOptimedia boss Tom George as its new managing director, in a move that fills the power vacuum at the top of the WPP-owned media agency.The appointment ends a four month search by chairman Rob Norman to replace former managing director, Matt James, who shocked the industry last September by stepping down after… Continue reading Mediaedge:cia Appoints George As Managing Director

ITV looks likely to announce the appointment of a new chairman as early as next week after reducing the shortlist of names being considered for the high-profile position to just two.It is understood that the nominations committee led by Sir Brian Pitman has whittled the shortlist down to John Gardiner and Peter Burt, both of… Continue reading ITV To Announce Appointment Of New Chairman Next Week

The latest figures from the Mobile Data Association show that sending text messages is still one of the nation’s favourite pastimes with over 71 million messages sent daily throughout January.Text messaging of unprecedented proportions was achieved on New Year’s Day topping 111 million, while the total number of text messages sent last month was 2.2… Continue reading Text Messaging Reaches Record Levels In January

US adspend rose by more than 5% during 2003, according to the latest data from Nielsen Media Research, with local media showing the greatest increases throughout the year.Also on MediaTel Insight today…Data Services To Boost Mobile MarketMobile data is driving further growth in the mobile market in Western Europe, with consumers taking up ever more… Continue reading MediaTel Insight: US Adspend Tops 5% During 2003

Embattled cable group Telewest held firm yesterday sticking at 1žp despite the announcement that group managing director, Charles Burdick, will step down with immediate effect after just two years at the helm of the company (see Burdick Steps Down As Telewest Managing Director).Financial Times owner, Pearson, rose 6.29% settling at 633˝p while United Business Media… Continue reading Sharewatch: Telewest Holds Firm Despite Resignation

Anglo-Dutch publisher Reed Elsevier dropped 3.23% yesterday to rest at 450p ahead of financial results due to be released today and concerns that the weaker dollar and declining revenue from education and business titles may affect earnings.Meanwhile, Reuters dropped 4.48% after Tuesday’s announcement that underlying profits for the full year which are significantly ahead of… Continue reading Sharewatch: Reed Elsevier Dips Ahead Of Results

BT Group has secured a wide-ranging deal with British Airways that will see wireless broadband access offered to thousands of business travellers in airports around the world.The agreement will see a number of BT Openzone access points installed in executive lounges across the UK and other international destinations from April this year, in a move… Continue reading BT Secures Wide-Ranging WiFi Deal With British Airways