Radio has long been regarded as the grandfather of British broadcasting. However, the ageing stereotype of radio listeners planting themselves in front of the wireless for an evening’s entertainment could be numbered, with new analysis of RAJAR data from the RAB showing that more and more people are turning to digital TV, the internet and… Continue reading Feature: Radio Makes Waves With New Technology
The slowdown in the market information industry during the second half of last year has resulted in organic turnover at Taylor Nelson Sofres (TNS) coming in more or less flat for the year, the company announced in a trading statement.The market research group said that continuous and syndicated services have performed well, with the exception… Continue reading Taylor Nelson Sofres Sees Flat Revenues In 2002
Maiden has secured a deal that will see BBC News 24 broadcast across its Transvision Network of screens in London train stations, after ITN decided not to renew its contract with the group.The giant LED screens, which are on display at Victoria, Euston and Liverpool Street stations, will begin broadcasting BBC News 24 this week.The… Continue reading Maiden Secures BBC News 24 For Transvision Network
Online search engine Ask Jeeves has announced that it is to ban banner ads on its US site and will instead rely on sponsored searches for revenue.The move follows Ask Jeeves’ decision to ban pop-up ads and interstitials earlier last year. Steve Berkowitz, president of Ask Jeeves web properties, reassured advertisers: “Though we’re removing barriers… Continue reading Ask Jeeves Drops Banners For Sponsored Searches
The number of text messages sent in one day topped 100 million for the first time on New Year’s Day, as record numbers of mobile phone users sent SMS greetings to friends and relatives.The latest figures from the Mobile Data Association (MDA) show that 102 million person to person text messages were sent across the… Continue reading Record Breaking New Year Texts Top 100 Million
Insight Analysis: 2002 Financial Year ReviewA round-up of financial developments on the UK and international media scene during the past year.NAA See Revenue Growth Momentum For US NewspapersUS newspaper advertising could grow by as much as 6.1% this year, according to a high-end forecast from the Newspaper Association of America (NAA).Online Consumer Trust Builds In… Continue reading On MediaTel Insight Today…
Sales of DAB digital radios increased by 165% in 2002 and look set to more than double in 2003, according to the Digital Radio Development Bureau (DRDB).Around 75,000 DAB products went on sale in the run up to Christmas and a study carried out by the DRDB shows that almost all of them were sold,… Continue reading Sales Of DAB Digital Radios Boom In 2002
The media sector saw no prolonged respite from the sell-off which dominated the end of 2002, as the London equity market plummeted after a profit warning in the life assurance sector. Adding to the downside pressure was news that key broker, J.P Morgan, has downgraded UK equities to underweight from overweight.Bearish sentiment dominated yesterday’s market,… Continue reading Sharewatch
Sky Media, the airtimes sales division of Sky Broadcasting, has expanded its sponsorship team with the appointment of Zoë Fuller as sponsorship controller.Fuller, previously sales controller at Sky Media, will take on responsibility for securing sponsorship agreements for Sky’s non-sports channels, including Sky One, Sky News and Sky Movies. She will report directly to commercial… Continue reading Sky Media Appoints New Sponsorship Controller
With 2003 well and truly underway Media Planning Group’s Denise Turner looks at what lies ahead for the advertising industry…The 21st century marches on, 2002 is over and 2003 is already a week old. Last year was spent trying to recover from the hangover of the uncertainties of 2001, especially September 11th. Businesses were still… Continue reading NewsLine Column: What Lies Ahead In 2003?
