Young mothers are becoming increasingly connected, says Kantar Media’s Anna Gunn. So what are they engaging with and how should marketers be targeting them?
Anna Gunn
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Kantar Media’s Anna Gunn uses the latest TGI findings to examine the trends of skiers and snowboarders – and how best to target them.
Kantar Media’s Anna Gunn uses the latest TGI findings to examine the middle classes’s growing love affair with Aldi and Lidl – and how best to target them.
As the debate rages over the rights and wrongs of online music streaming, Kantar Media’s Anna Gunn pauses to examine the actual users – explaining their behaviours and motivations.
With exam results recently deciding the future of millions of school and college leavers, Kantar Media’s Anna Gunn takes us through the latest TGI findings to examine what is an increasingly complex group of young people – and one who marketers need to handle with care to win the reward of a lifetime of loyalty.
This month, Kantar Media’s Anna Gunn uses the latest TGI findings to explore how marketers can target newlyweds and those planning a wedding…