Ofcom has announced the first stage of its proposals for the UK radio industry, intended to support greater choice for listeners and less intrusive regulation of the commercial radio sector.The watchdog’s review of the nation’s commercial radio broadcast industry has been undertaken as result of the Broadcasting Act, requiring Ofcom to report to the Secretary… Continue reading Ofcom Launches First Stage Of Radio Review

Kelvin MacKenzie’s Wireless Group has been awarded the last remaining FM radio licence in Edinburgh, enabling the broadcaster to provide the region with a 24-hour speech radio station dubbed Dunedin FM.The licence’s award followed several weeks’ consideration by Ofcom and will see the region offered the new station with a focus on local news, national… Continue reading Wireless Group Scoops Edinburgh Radio Licence

The legal battle between Kelvin MacKenzie’s Wireless Group and RAJAR ended in victory for the radio ratings body this morning, with Mr Justice Lloyd striking out TWG’s claims of an abuse of market power under competition laws.The move brings to an end months of bitter claims and counter-claims between the two organisations, with the court… Continue reading RAJAR Exonerated As Wireless Court Case Struck Out

IPC Media had cause for celebration with the release of the latest National Readership Survey results, as its weekly men’s offering Nuts came out ahead of rival Emap’s Zoo Weekly.Nuts has clocked up an adult readership of 1,174,000 in the six months to September, compared with a total of 910,000 for Zoo. The statistic builds… Continue reading Nuts Ahead Of Zoo In Readership Survey

The latest Advertising Association survey of advertising expenditure has revealed an impressive performance by the cinema advertising industry, increasing ad spend by 23.1% following declines in the first two quarters of the year to become the fastest growing medium between July and September.The increase is due mainly to a bumper crop of children’s films during… Continue reading Cinema Ad Spend Rises As Kids Films Prove Successful

The nation’s commercial terrestrial television broadcasters have accepted Ofcom’s offer of digital replacement licences, paving the way for a digital-only television landscape in Britain.The move follows Ofcom’s statutory obligation to offer replacement licences under the Communications Act 2003. The new licences will replace existing analogue contracts and will see the eleven ‘channel 3’ licences controlled… Continue reading Digital Replacement Licences Accepted By UK Broadcasters

A new report by PricewaterhouseCoopers commissioned by media super-regulator Ofcom has predicted that TV advertising revenue in the UK will be driven by multi-channel broadcasters, as traditional commercial channels become increasingly constrained by digital competitors success.The report also found that audience fragmentation is not as significant as first thought, with the impact on total TV… Continue reading Multi-Channel TV To Claim Larger Share Of Ad Revenue

The BBC’s audience and consumer research division has hired market research company GfK to extend its audience reaction measurement system, hoping to enhance existing data on its television and radio programmes.The new 3 year contract runs from April 2005, providing the BBC with a much faster system of measuring audience response to television programmes on… Continue reading BBC Hires GfK To Enhance Audience Measurement

The National Magazine Company’s decision to release monthly circulation figures for its portfolio of consumer magazine titles has been given a warm welcome by advertisers, with both ISBA and the IPA praising the publisher’s move.In a joint statement by the two advertiser bodies, Jeremy Found, head of media at COI said: “I really welcome the… Continue reading Monthly Magazine Figures Welcomed By Advertisers

Associated Newspapers’ highly anticipated free-sheet is due to hit the streets next week, entitled Evening Standard Lite, the newspaper will target upmarket females aged 18 to 35 within central London.Agency sources described the title as a ‘hybrid’ edition, which will have a maximum of 48 pages, much fewer than its parent title, and will carry… Continue reading Evening Standard Lite To Launch Next Week