Emap’s FHM has announced an exclusive sponsorship deal with Microsoft’s Xbox games console which will see the brand featured heavily on the magazine’s website for the next six months.The £250,000 deal comprises a three-tiered campaign beginning on fhm.com tomorrow with a countdown to the launch of Halo 2, Xbox’s biggest ever games release.The campaign’s second… Continue reading FHM Partners Xbox For Six Month Sponsorship Campaign

ITV put in an impressive performance last month with revenues soaring by 9.2% year on year to just under £159 million following the launch of its high-profile autumn schedule.The latest agency estimates compiled by MediaTel Group highlight public acceptance of ITV’s revamped programme line-up, a success that will serve to repair the damage done to… Continue reading TV Market Round-Up – September 2004

ITV recovered lost ground during September, increasing its average weekly share of viewing in all homes by 3.1% points to rise back above the 20% mark amid criticism over a reliance on poor quality programmes.The broadcaster’s increased total marks a healthy return following a dip in viewing during August. The increased viewing share will be… Continue reading TV Market Round-Up – September 2004

ITV recovered lost ground during September, increasing its average weekly share of viewing in all homes by 3.1% points to rise back above the 20% mark amid criticism over a reliance on poor quality programmes.The broadcaster’s increased total marks a healthy return following a dip in viewing during August. The increased viewing share will be… Continue reading Digital Television Round-Up – September 2004

The impending award of an FM radio licence in Manchester continues to draw proposals from the nation’s largest broadcasting companies, with GMG the latest radio operator to throw its hat into the ring, offering a 24-hour speech and news station for the region.The station, to be named Channel M Radio, would provide the city with… Continue reading GMG Plans Round The Clock Talk Radio For Manchester

Kelvin MacKenzie’s talkSPORT saw its weekly reach jump up by 14.6% year on year in the third quarter to just under the 2.2 million million mark as the station cashed in on the football fever which gripped the nation during the recent Euro 2004 championships.The summer of sport also helped talkSPORT’s share of listening increase… Continue reading RAJAR Results Q3 2004: talkSPORT Boosted By Euro 2004

BSkyB has completed its first ever ABC Electronic audit, delivering accountable traffic figures for its portfolio of websites for the three months to August.The ABCe certificates, issued for June, July and August, provide numbers of unique users and individual page impressions. The figures reveal that Sky.com consistently reaches 5.5 million to 6 million unique users,… Continue reading Sky Completes First ABCe Website Audit

ITV has announced the launch of its 24 hour interactive service on Sky Digital, extending its current crop of one-off interactive TV show tie-ins to become a fully fledged, always-on interactive service.Dubbed ITVi 24/7, the service will carry a range of services on both ITV1 and ITV2. Amongst the content available to viewers from launch… Continue reading ITV Boosts Interactive To Run Services Non-Stop

Britain’s terrestrial broadcasters are acting like lemmings and are “sleep walking its way to long-term oblivion”, according to the managing director of Sky Networks, Dawn Airey.Speaking at a Royal Television Society dinner, the broadcasting boss criticised the nation’s terrestrial broadcasters for failing to pre-empt the demise of the 30-second advertising spot, stating: “The technology is… Continue reading Dawn Airey Issues Attack On “Sleepwalking” Broadcasters

Emap is attempting to attract global brands to its FHM magazine with the creation of a new international sales team to offer advertising packages across its multi-national editions in 27 countries.The publisher has announced the appointment of Rory Bett to head up the new division, taking the role of international commercial director. The role has… Continue reading Emap Creates International Sales Team For FHM