Around 16% of the population in Hungary have access to the internet, according to research by NetValue as reported on Europemedia. Separate research from KOD Business and Media Research puts the figure at 16.3%. This is below the critical mass at which the Net starts to have significant effects on business and society, says KOD;… Continue reading Around 16% Of Population Online In Hungary, Say Studies

According to media recruitment agency The Davis Company, media sector salaries have yet to show any signs of falling in line with the general downturn affecting the industry as a whole. In a survey of clients and candidates over that past year, salaries in the ‘junior’ bracket rose by around 13% whilst salaries for more… Continue reading Salaries Rise Above Adspend Fall

The French government has announced its intention to bring high speed internet access to the whole country and is to pour €4.6 billion into the project. The plans are designed to ‘open the Information Age to everyone,’ according to French prime minister Lionel Jospin. The Government will develop the high-speed Net access services across cable,… Continue reading French Government To Bring High-Speed Net Access To All

The superstitial – a method of internet advertising – is as effective in terms of recall, communication and persuasion as a television ad, according to research from Harris Interactive. The superstitial format was developed and is trademarked by online advertising solutions company Unicast. It is a pop-up that uses Flash and Java to create a… Continue reading Superstitials Are As Effective As TV Ads, Says Harris Interactive

Around 16% of the population in Hungary have access to the internet, according to research by NetValue as reported on Europemedia. Separate research from KOD Business and Media Research puts the figure at 16.3%. This is below the critical mass at which the Net starts to have significant effects on business and society, says KOD;… Continue reading Around 16% Of Population Online In Hungary, Say Studies

The average age of viewers to US prime-time television is getting steadily higher, according to an analysis of research from The Media Edge on Mediaweek.com. The average prime-time viewer was 39.4 years old during the 1990-91 television season, according to the report; they are now 41.1 years old. With the younger cable viewers factored out,… Continue reading Insight Analysis: Average Prime-Time Viewers Age With Population

Carlton Communications has lost millions of pounds on the sale of its Technicolor production business to Thomson Multimedia (see Carlton Shareholders Approve Sale Of Technicolor), after shares in latter have fallen by more than a third since the deal was agreed, a report in the Sunday Telegraph claims. This affects Carlton’s proceeds from the disposal… Continue reading Carlton’s Technicolor Sale Loses Value

A sharp fall in the market value of Future Network has led the company to issue a reassuring statement this morning. Future says that there has been no deterioration in its financial condition, the performance of its businesses or in the company’s expectation of its performance since the previous trading statement was posted on 8… Continue reading Future Reassures Investors Following Dramatic Shares Slump

A quarter of Europe’s economic growth will come from e-commerce by 2004, according to a new report by Andersen. It estimates that between 2000 and 2004, 24% of European economic growth will come from e-business – providing investments are made in broadband connections. The report claims that without e-business revenues, annual European economic will be… Continue reading E-Commerce Will Boost European Economic Growth, Says Andersen

In a survey of net users in 16 countries, Ipsos-Reid found that 46% of those questioned cited online credit card fraud as a “major concern” when shopping online and 26% said it was a “moderate concern”. Ipsos say that such concerns are limiting the potential for e-commerce growth as 55% of those who have not,… Continue reading Security Concerns Hamper eCommerce Success, Says Ipsos-Reid