User traffic to online music sharing site Napster has declined by 36% over the last two months, according to data from Nielsen//NetRatings. At the same time, usage of other, less well known file sharing sites, such as KaZaA, BearShare, Audiogalaxy and iMesh, has risen. Nevertheless Napster retains its top spot amongst the all the file-swapping… Continue reading File-Sharing Sites Benefit From Decline In Napster Use

There appears to be two opposing trends developing in the online world at present – the advertiser’s view of the web and the user’s. Whilst the former deteriorates, the latter grows more positive. In some ways the internet has suffered from the kind of over-hype that is often bestowed on the latest rock ‘n’ roll… Continue reading Insight Analysis: Does The Obsession With Click Rates Blind The Ad Industry To The Benefits Of The Internet?

Singapore’s ASP (application server provider) market is estimated this year to reach a value of U.S. $143 million, roughly twice its predicted size for 2000, says Strategic Intelligence. ASP services provide users and businesses with access via the internet to applications that would otherwise have to be located on the user’s site. Strategic Intelligence says… Continue reading Singapore’s ASP Market To Pick Up Exponentially, Says Strategic Intelligence

Four-colour, full page newspaper ads capture more attention from readers than do quarter-page ads, according to new research conducted by Roper Starch for the Newspaper Association of America (NAA). The study – which gauged readership of more than 650 newspaper display ads across a variety of national and retail advertising categories – found that full-page… Continue reading NAA Study Shows Which Newspaper Ads Work

The Independent Television Commission (ITC) has extended its investigation into the cross-promotion of digital television services on terrestrial channels. According to analysts at ABN Amro, the consultation process received an unexpectedly large number of responses and the Commission was unable to make a decision by its 19 July deadline. ITV will be hoping that the… Continue reading ITC Extends Investigation Into Digital Cross-Promotions

Anglo-Dutch publishing group Reed Elsevier is one of the front-runners to buy the publishing arm of Vivendi Universal, according to this morning’s Financial Times. The paper reports that the French media group has given potential suitors three weeks in which to turn in offers for the business. Pearson, Wolters Kluwer, VNU, Bertelsmann and a number… Continue reading Reed Elsevier Is Likely Buyer Of Vivendi Publishing Arm

Although results fell in line with expectations, the expectations had never been particularly good and shares dropped to a low of 704 pence as Reuters announced a 21% drop in first-half pre-tax profits this morning. The group also announced an acceleration in its proposed ‘business transformation programme’, which includes axing 1,100 jobs over the next… Continue reading Reuters Results Fall In Line With Expectations, Speeding Job Cuts

There appears to be two opposing trends developing in the online world at present – the advertiser’s view of the web and the user’s. Whilst the former deteriorates, the latter grows more positive. In some ways the internet has suffered from the kind of over-hype that is often bestowed on the latest rock ‘n’ roll… Continue reading Insight Analysis: Does The Obsession With Click Rates Blind The Ad Industry To The Benefits Of The Internet?

eCommerce in the four Central European countries, the Czech Republic, Hungary, Poland and Slovakia, is set to grow from $100 million in 2000 to $650 in 2001 according to latest figures from IDC. ‘End-use’ ecommerce is set for the greatest growth and will account for two thirds of all B2B revenues in 2001, that is… Continue reading Strong E-Commerce Growth Forecast For Central Europe

Carlton Interactive is to close its consumer entertainment websites, Popcorn and Jamba, while Granada plans to cut 80 jobs from its health TV channel and website, Wellbeing. Carlton’s online ad sales arm, Carlton Hyperactive, will cancel all ad campaigns booked across its Popcorn and Jamba sites from 1 September; all third party contracts will cease… Continue reading Carlton Interactive To Close Websites