By the end of 2005 half of all UK households will have Digital TV (DTV) and more people will use interactive TV (iTV) to connect to the internet than PC’s, according to the latest Internet Audience Measurement report from Jupiter MMXI, released today. The report shows that of the current 7 million homes that have… Continue reading Half Of UK Homes Will Be Digital By 2005, Says Jupiter

Global marketing communications group, Cordiant, has bought 92.6% of International Business Information (IBI), a leading business communications consultancy in Japan, for Y1.3 billion (£7.5 million). IBI is based in Tokyo and has more than 100 employees. Its business deals with domestic and international clients in the areas of investor relations, public relations and corporate communications… Continue reading Cordiant Acquires Japanese Communications Consultancy

German television advertising growth outperformed the market there during the first half of the year, in stark contrast to the UK TV market, the performance of which is set to be the poorest media sector in Europe (see Insight Analysis: Ad Downturn Could Get Worse Before It Gets Better). According to ACNielsen data analysed by… Continue reading German TV Outperforms Ad Market In First Half

There were 26 million internet users in Germany as of June this year, according to data from Forsa, the German society for social research and statistical analysis. This represents a significant growth on the 8.8 million that were online just two years earlier. Around 40% of Germans over the age of 14 are users and… Continue reading Cheap Access Drives Net Usage In Germany

Ninety-two percent of Australian children and teenagers now use the internet, a 28% increase on 1999, according to research from RedSheriff. The increase is primarily due to the rise in access points at homes, schools and libraries. The eGeneration Report – Kids and Teens Online, which was sponsored by children’s TV station Nickelodeon, shows that… Continue reading Net Plays Key Role In Australian Children’s Development, Finds Study

The new technology sector in outdoor advertising, which includes screens, video walls and interactive kiosks, is set to increase its revenue from £2.7 million to £8.7 million by the end of the year, according to a report by Outdoor Connection. Nearly 82% of the total revenue for the new technology sector is generated in leisure… Continue reading New Technology To Grow In Outdoor Advertising

In a call for the internet advertising industry to re-think the use of so-called ‘pop-under’ ads, Unicast CEO Richard Hopple today asked the industry to re-think its use of the generally condemned format, saying that the short-term revenue gains generated by their use, will be more than offset by the continuing negative perception of online… Continue reading Unicast Chief Condemns Internet’s Pop-Under Ads

The popularity of digital television’s interactive services is growing rapidly, with 5.3 million already interacting with TV programmes, sports events and advertisements via their TV remote controls, according to a new digital TV report. The Continental Research survey found that 2.7 million people have turned onto reality TV show Big Brother‘s interactive platform, with a… Continue reading Interactive TV Use Rises, But Ads Are Avoided

Future Network is to cut 140 jobs as a result of the final stages of a reorganisation of its UK business. The company has divided its UK business into three operating divisions: Games, Computing and Entertainment and through cuts in staffing levels and property overheads has reduced total fixed costs of its UK business by… Continue reading Future Network To Cut 140 Jobs In Cost-Cutting Restructure

AOL Time Warner is now very close to sealing a takeover deal for UK magazine publishing group, IPC Media, according to recent press reports. This morning’s Financial Times claims that the two groups are now negotiating a price for IPC; it is expected that it AOL Time Warner will pay around £1.2 billion for the… Continue reading AOL Time Warner Thought To Be Close To IPC Deal