A member of ZenithOptimedia’s global executive, Vigh joins Blue 449 from his leadership role in Asia, where he was chairman, Greater China for VivaKi and ZenithOptimedia.

Driven by the high demand for mobile and online video, digital continues to be the only channel seeing double digital growth.

With more than 30,000 delegates and hundreds of stands, Dmexco can only be described as overwhelming. To help cut through the hubbub, Newsline has gathered views on the exhibition and conference from a range of experts.

ZenithOptimedia’s new Advertising Expenditure Forecasts forecast that mobile internet advertising will account for 12.4% of global adspend in 2016, while newspapers account for 11.9%.

Google’s Doina Harris has been appointed vice president of the Advertiser Technology Group (ATG) in EMEA, while SAP’s Michele Weber joins as vice president and head of ATG global marketing.

Greater self-reliance, new agency models and performance based metrics are top priorities for CMOs as they prepare for 2020.

The two-year rights deal with NFL will see the BBC show live coverage of all three International Series games at Wembley, as well as the world-famous Super Bowl.

The deal with video production platform Genero will give Havas access to 300,000 filmmakers in 220 countries.

The publisher has appointed Charlie Meredith in the new role of transformation director – with Sam Finlay filling Meredith’s current role as managing director of advertising.

Bauer Media UK has announced an update to its senior team structure as it looks to better integrate its content and commercial operations.