The appointment of WPP’s Jonathan Tom comes as RadiumOne strikes a new programmatic deal with ITV.

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.

The National Readership Survey has launched its sixth set of mobile and tablet estimates of newsbrand audience readership, alongside its quarterly print and desktop PC results.

The latest NRS results for the October 2014 – September 2015 period reveal that magazines are still best loved in their printed form, with just three of the measured titles dominated by mobile readership.

From 24 November, viewers will be able to use their Android mobile device or Chrome browser on their computer to cast Channel 4 content directly to their TV using the Chromecast dongle.

The relaxation of Ofcom’s fair competition rules mean sky is now free to withdraw Sky Sports from BT TV customers – but the broadcaster says it is currently happy to share, despite experts warning footie fans to worry.

Mark Connolly joins from AudienceScience where he has been chief revenue officer for the last two years.

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.

Unveiled at Channel 4’s Upfront 2016 on Tuesday, PL4Y will drive all of 4Sales’ responses to campaign briefs from media agencies and clients, from next year.

Designed to help businesses manage the planning, creation, editing and publishing of content for social media more effectively, Content Calendr aims to be the “go-to social media platform” for enterprise level organisations.