An overview of performances by publisher, focusing on some of the triumphs and disappointments of the leading consumer magazine publishers over the July to December 2011 ABC period.
ARCHIVE ▸ The Media Leader Staff
Torin Douglas posed the question “how are the JICs coping?” at MediaTel’s Future of Media Research event on Friday.
Last night’s Superbowl produced plenty of thrills for the sports fans – and a Madonna performance at half time to keep the gossip sites chattering.
Facebook has filed its long-awaited plans for a float on the US stock market yesterday. The social networks initial public offering (IPO) of US$5 billion of shares is the largest for an internet company since Google in 2004.
UK outdoor revenues for the fourth quarter of 2011 rose 1.4% year on year to £256.4m. Total revenue for the full year was £886.3m, up 1% on 2010.
Nielsen executives began a series of industry briefings on their new Online Campaign Ratings (OCR) service last week. Online Campaign Ratings is a new measurement system that provides GRPs for online advertising campaigns, enabling consistent cross-platform reach and frequency metrics for the first time.
The Financial Times now earns more from consumers through subscription revenue than advertising, delegates at the Ignition conference were told.
Sheryl Sandberg, Facebook COO was on stage to launch day two of the Ignition conference in New York. One of the key questions posed to her was, will Facebook be bigger than Google?
New research launched today (1st December) by IPC Media has found that 50% of consumers think that advertising on premium content sites is well matched to the sites. This compares to 28% for portal sites and 30% for social networking sites.
This Saturday (3rd December) sees the airing of the first industry wide connected consumer campaign to promote digital radio.
