US advertising expenditure decreased 0.3% to $34.93 billion in the first quarter of 2007, according to new figures from TNS Media Intelligence. Steven Fredericks, president and CEO of TNS Media Intelligence, said: “After a sluggish January, the pace of advertising expenditures picked up slightly at the end of the quarter. “We must also recognise that… Continue reading US Adspend Decreases In First Quarter Of 2007
ARCHIVE ▸ The Media Leader Staff
Sky Sports has announced that it will broadcast more live sport in high definition this year including the US Open and USPGA Championship.The US Open from Oakmont (14-17 June) and USPGA Championship from Southern Hills (9-12 August) will be the second and third golf events to be broadcast live in HD on Sky Sports, following… Continue reading More Sports For Sky Sports HD
Channel 4 has revealed that the charities that will receive the money from its Big Brother eviction telephone votes this year are Crisis, Help the Hospices and the Samaritans.The broadcaster announced last week that it would not be profiting from the phone votes (see Channel 4 Will Not Profit From Big Brother Phone Votes), in… Continue reading Channel 4 Reveals Big Brother Charity Beneficiaries
Virgin Media has claimed that thousands of people in the UK are wasting money on hi-tech gadgets that they will never learn how to actually use.According to research from the communications provider, 750 of the 1,000 people asked had spent more on gadgets and gizmos than they had on home improvements in the past year,… Continue reading Thousands Wasting Money On Gadgets
Joost has announced that Mike Volpi has been appointed chief executive officer. Volpi succeeds the company’s founding CEO, Fredrik de Wahl, who remains at Joost as chief strategy officer.Volpi joins Joost from Cisco Systems, where he spent 13 years in a variety of strategic management roles.de Wahl said: “Mike brings unparalleled leadership and technology expertise… Continue reading Joost Gets New CEO
The Sunday Telegraph is getting a new look from next weekend, with a new typeface and layout.Unlike the recent relaunch of the Independent On Sunday, the Sunday Telegraph will not have its content or structure changed.Patience Wheatcroft, editor, is quoted by the Guardian as saying: “It’s a redesign of the look of the newspaper, not… Continue reading New Look For Sunday Telegraph
Newspaper circulations world-wide rose 2.3% in 2006, while newspaper advertising revenues showed substantial gains, according to the World Association of Newspapers (WAN). WAN said that global newspaper sales were up 2.3% over the year, and had increased 9.48% over the past five years. Newspaper sales increased year-on-year in Asia, Europe, Africa, South America, with North… Continue reading Global Newspaper Circulations Show Rise
The UK has the most active online population in Europe, with the highest average number of daily visitors (21.8 million), according to new research from comScore. comScore adds that the UK has the highest usage days per month (21 per user), and the highest average time spent per month per user (34.4 hours) in Europe.… Continue reading UK Has Most Active Online Population In Europe
Nielsen Media Research is offering its US clients data showing the impact that DVRs are having on shows broadcast by US networks.The networks called on Nielsen to provide time-shifted data so they could give advertisers an idea of how many viewers were watching live and later in playback mode.Starting this week, Nielsen is offering data… Continue reading Nielsen To Offer DVR Data In US
The new Apple iPhone is to go on sale in the US on June 29, with the company expected to announce launch dates for Europe and Asia in the coming weeks.The iPhone, which will be priced between $500 (£250) and $600 (£300), lets users watch movies, download songs and store photos, and also offers email,… Continue reading Apple iPhone Gets US Launch Date
