Shaun Keaveny is to take over the BBC6 weekday breakfast show on Monday 2 April 2007, taking over the slot from Phill Jupitus.Don Letts, Guy Garvey, George Lamb and The Queens of Noize will also present new shows as part of a new schedule next month.Shaun Keaveny moves from his current evening slot on BBC6… Continue reading New Breakfast Presenter For BBC6

Honda is to be the new sponsor of the 2007 Formula 1 on ITV, starting with the Australia Grand Prix on March 17.The integrated partnership, negotiated and to be delivered by Starcom+ the sponsorship arm of Starcom Mediavest Group, will include broadcast sponsorship of races, qualifying programmes on ITV1 and highlights on ITV4 as well… Continue reading Honda To Sponsor ITV Formula 1 Coverage

Guardian Media Group Radio has appointed Chrysalis Radio Sales to handle the entire national sales contract for its soon to be-expanded Smooth Radio network.The group’s six Smooth FM and Saga Radio stations are to be re-branded as Smooth Radio on March 26 (see Smooth FM Format Change Gets Ofcom Go-Ahead).The stations can be heard across… Continue reading Chrysalis Appointed To Sell Smooth

JupiterResearch has found that 48% of US brand marketers plan to use social marketing tactics in the next year, compared to 38% who did so last year. Detailed in a new report, “Social Networking Sites: Defining Advertising Opportunities in a Competitive Landscape,” JupiterResearch defines social networking sites as websites designed for members to create and… Continue reading US Brand Marketers To Use Social Network Tactics

The mobile internet is a compelling platform for content and marketing, with strong growth and consumers watching and acting upon advertisements, according to the latest research from the Online Publishers Association (OPA). The Going Mobile: An International Content Use And Advertising On The Mobile Web report involved over 6,000 interviews in the US, the UK,… Continue reading Mobile Internet Becoming Compelling Marketing Platform

The output of the UK economy in the three months ending in February was 0.5% higher than in the previous three months, according to a new report from the National Institute of Economic and Social Research (NIESR). This follows a revised figure from the three months ending in January, with the NIESR saying that the… Continue reading UK Economic Output Grows

ITV Play and This Morning will both have their interactive quizzes restored having been cleared by ITV’s internal review.ITV suspended all interactive programming last week following allegations that there had been irregularities regarding its premium rate phone lines (see ITV Suspends Premium Rate Phone-Ins).Dancing On Ice was shown on Saturday on ITV1, with its interactive… Continue reading ITV Review Clears Interactive Quizzes

GCap Media has rebranded Capital Radio as Capital 95.8 – The Sound Of London, and will tonight launch a television advertising campaign.The ad is Capital’s first major TV push in over a year and will promote the rebrand which sees the station’s logo change to an amp volt in the shape of the River Thames.The… Continue reading Capital Radio Gets Name Change And Ad Campaign

The UK’s leading online media intelligence company, MediaTel Group, has announced the latest in its series of popular industry seminars, with the latest session focusing on the future of digital.The morning session, which combines a panel debate and an audience Q&A session, sees highly respected figures in the media air their views on the digital… Continue reading MediaTel Group Adds To Seminar Portfolio With Digital Session

ITV Play and This Morning will both have their interactive quizzes restored having been cleared by ITV’s internal review.ITV suspended all interactive programming last week following allegations that there had been irregularities regarding its premium rate phone lines (see ITV Suspends Premium Rate Phone-Ins).Although the ITV Play channel is still off-air, some of its programming… Continue reading ITV Review Clears Interactive Quizzes