BSkyB has announced several new senior management appointments, including chief operating officer, managing director of its customer group, and group director for communications and brand marketing. Brian Sullivan, currently Sky’s director of product strategy and management, is appointed to the role of managing director, customer group with responsibility for leading the company’s marketing, product development… Continue reading BSkyB Announces Senior Management Appointments
ARCHIVE ▸ The Media Leader Staff
Martyn U’ren outlined, to Wednesday afternoon’s MRG Conference, how News International are continuing to provide massive audiences by pursuing a policy of co-existence between paper and digital media for their newspaper brands.He quoted Rupert Murdoch as saying that consumers want their content delivered “when they want it, how they want it and very much as… Continue reading MRG Conference: By Using Mass Brand Management, The Age of Mass Media Isn’t Over
Tess Alps, CEO of Thinkbox, echoed the thoughts set out on day one of the MRG conference by Walker CEO, Phil Georgiadis, although in a much more playful manner, when she offered her thoughts on Google, the IAB, and PR-driven research in her keynote speech on the final day of the conference in Vienna.Commenting on… Continue reading MRG Conference: Thinkbox CEO Criticises Google Research
The top 10 advertisers in the UK cut their spending on television by 11% year on year in the third quarter of 2006, according to new figures from Nielsen Media Research. TV expenditure is £857 million this year, down 8.9% from £941 million in Q3 last year, whilst spending by the top 10 advertisers is… Continue reading Top 10 UK Advertisers Cut TV Spending
Amongst US television households with digital video recorders (DVRs), more than 78% of all viewers who watch recorded broadcast primetime shows within a week play them back within two days and 84% play them back within three days, according to new research from Nielsen Media Research. Nielsen says that among viewers age 18-49, 76% played… Continue reading 78% Of US DVR Households Playback Shows Within 1 Week
News Corporation recorded operating profit of $851 million for the first quarter, a 6.4% fall year on year, although the corporation’s online revenues continued to show growth. The decline in operating profit was due to due to a decline at its film division 20th Century Fox. Revenue for News Corp’s global newspaper division was down… Continue reading News Corp Operating Profits Decline
BT’s recorded revenue of £4,941 million for the second quarter 2006, up 4%, whilst its half year revenue was £9,805 million, up 3%. Its new wave revenue, coming from businesses such as networked IT services and broadband, was £1,736 million for Q2,up 21%, and representing 35% of total revenue compared with 30% last year. Half… Continue reading BT Q2 And Half Year Results Announced
JCDecaux could make a bid for Clear Channel Outdoor, which would see it become the world’s largest outdoor advertising company, worth an estimated €12 billion. Last month, the advertising company’s parent Clear Channel Communications, revealed that it had hired Goldman Sachs to conduct a strategic review of the company, which could lead to a sale.… Continue reading JCDecaux Could Bid For Clear Channel Outdoor
ITV has drawn up two shortlists of candidates for the chief executive job, with three names on each list. According to a report in the Guardian, there is an A list and a B list of possible replacements for Charles Allen. However, the Guardian says that whilst some candidates have been approached by Sir Bob… Continue reading ITV Draws Up Two Candidate Shortlists For Top Job
WPP is to acquire 3.2% of the issued share capital of Spot Runner, the first internet-based advertising agency. WPP said that Spot Runner’s approach to commercial production, media planning and media buying services makes it easy and affordable for local businesses to advertise on TV. WPP added that the investment continues WPP’s strategy of developing… Continue reading WPP Invests In Internet Advertising Agency
