Adwanted Group has raised €15 million in a new round of financing, featuring Swen Capital Partners and Financière Arbevel.
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Emma Newman, CRO, EMEA PubMatic talks through three ways of defining strategy for scalable audience addressability
Manning Gottlieb OMD’s UK CEO, Natalie Bell discusses her restless leadership style, her love of OOH and the agency’s recipe for success
Sponsored content: Simon Creasey, CMO at Le Col describes how the cycling clothing brand has managed to drive media campaigns during lockdown with unique creative
After new year cover price increases saw circulations declining in Jan, it seems February is showing some small signs of recovery. The entire market was up 0.1% PoP with some titles showing gains across the month. Here are the key points to take away from the data: 1. A handful of dailies managed to secure… Continue reading February ABCs: a steadier month
Route Research’s CEO, Robert Ray states the case for industry-wide investment in independent OOH data
GroupM has partnered with sell-side platform Pubmatic to better deliver media transparency and innovation in digital advertising.
Managing partner Jenny Kirby discusses GroupM’s ambitions in creativity and tech, and what she thinks will pose the biggest challenge to agencies this year.
James Cornish, VP international sales at Vevo talks about the launch of Moods and the company’s mission to serve non-linear audiences with premium music video content.
Mediatel has announced a significant strategic investment by international media and tech business Adwanted Group, enabling the business to grow “further and faster”, particularly in markets outside the UK.
