The global market for Voice over Internet Protocol (VoIP) has arrived, with In-Stat showing that total VoIP subscribers reached 16 million in 2005, projected to grow to over 55 million in 2009. Despite an impressive 62% year on year jump in subscriber growth during 2005, the high-tech market research firm claims that few consumers have… Continue reading VoIP To Reach 55 Million In 2009
ARCHIVE ▸ The Media Leader Staff
TVTimes is unveiling a significant new look, with a greater emphasis placed on digital TV coverage and big star interviews with Britain’s favourite TV personalities.The new look publication will hit the shelves on February 7th, seeing its cover price increase by 5p to 90p and positioning the magazine in the premium sector alongside TV &… Continue reading TVTimes Sees Hike In Cover Price
French advertising group, Publicis, is still interested in making a bid for Aegis, with Maurice Levy, chief executive of the group, claiming “the flame is never off” and there is a “burning fire under the ice” in his desire to purchase the group.Speaking at the recent Worldwide Economic Forum in Davos, Switzerland, Levy told delegates… Continue reading Publicis Still Interested In Aegis
BBC1 slightly beat ITV1 last night, with an average of 6.1 million adult viewers tuning in to watch drama Life on Mars, compared to ITV’s Northern Lights which attracted a healthy average audience of 6 million adults.ITV1 lost viewers in its second showing of Coronation Street, with an average of 10.3 million adults watching the… Continue reading Life On Mars Enjoys Healthy Audience
Teletext is to re-launch its Teletext Holidays text service to enable tailor-made advertising on the platform, paving the way for a range of new advertising opportunities from 1 February.The revamped product will build on its reputation as one of the UK’s largest travel advertisement mediums, offering new display advertising pages via digital satellite and new… Continue reading Teletext Revamp Offers Tailor-Made Ad Opportunities
French advertising group, Publicis, is still interested in making a bid for Aegis, with Maurice Levy, chief executive of the group, claiming “the flame is never off” and there is a “burning fire under the ice” in his desire to purchase the group. Speaking at the recent Worldwide Economic Forum in Davos, Switzerland, Levy told… Continue reading Publicis Still Interested In Aegis
Sir David Arculus, former chairman of telecommunications company, O2 is believed to have been shortlisted to take the reigns at Trinity Mirror after the departure of Sir Victor Blank. According to industry speculation, Arculus’s background in publishing makes him a strong candidate for the position. The ex O2 chairman was previously chairman of IPC, and… Continue reading Arculus Tipped For Trinity Chairman
Consumers look set to continue their fixation with online shopping, with figures for the first three weeks in January indicating that non-travel spend is up by one-third, compared to the same time last year. According to new figures from comScore Networks, online non-travel spending from January 1st to 20th 2006 reached $5.5 billion, representing a… Continue reading Online Shopping Pushes Forward In 2006
Gaming is increasing in popularity within the older generation, with a new study from Peter D.Hart Research Associates showing that 35% of US parents play computer or video games. Although one-fifth of parents surveyed were found to play games on consoles, computer gaming was found to be more prevalent, with 34% of the 35% gaming… Continue reading Gaming Increases In Older Generation
Channel 4 is to become the first advertiser within the hugely popular Ricky Gervais podcast, capitalising on the show’s record breaking performance to promote its Friday night comedy shows.The advertisement will comprise two 30 second spots within the podcast, which is updated each Monday and distributed to around 300,000 listeners each week through the GuardianUnlimited… Continue reading Channel 4 Scoops Solus Ad Deal In Gervais Podcast
