United Business Media (UBM) is to sell its automotive titles, Exchange & Mart and Auto Exchange, claiming the publications would be more valuable to other organisations and a sale would be in the best interest of UBM shareholders. Exchange & Mart and Auto Exchange generated £35.8 million in revenue for UBM in 2004, with online… Continue reading UBM To Sell Automotive Magazines

The Latin American wireless market looks set to continue to grow, with wireless carriers expected to add between 55 and 90 million new subscribers between 2004 and 2009, according to analyst eMarketer. Argentina, Brazil, Mexico and Colombia are forecast to account for most of the growth, attracting approximately 55 million subscribers, and making them key… Continue reading Latin American Wireless Market Continues Strong Growth

May saw the nation’s penchant for text messaging flourishing, with a record number of messages sent during the month. A whopping 2.63 billion texts were transmitted, according to the Mobile Data Association (MDA), representing an increase of 20% year on year.May also saw the highest average daily figure recorded to date, with 85 million messages… Continue reading Texts Continue To Rise Throughout May

GCap Media has teamed up with software giants, Microsoft Windows, allowing users to download the song they’re currently listening to and search from 500,000 old and new tracks, which they can mix, organise and burn.The £750,000 deal starts this month, with Windows XP sponsoring all streaming media activity across the musicradio.com and classicfm.com websites, during… Continue reading GCap And Microsoft To Offer Legal Downloads

A record number of text messages were sent during May, with a massive 2.63 billion texts transmitted, according to the Mobile Data Association (MDA), representing an increase of 20% year on year. May also saw the highest average daily figure recorded to date, with 85 million messages being sent per day. Earlier this month saw… Continue reading Record Number Of Texts Sent In May

Consumers are increasingly using mobile phones as their primary means of communication, with new survey from Arbitron showing that 23.3% of respondents claimed to be mobile phone only users, while 23.1% said that, although they had access to a landline, they relied on their mobile. A study released earlier this year from global market research… Continue reading Rise Of Youth Mobile Market

Virgin Atlantic has become the first non-radio firm in Britain to jump aboard the podcasting bandwagon, offering customers themed programmes covering travel and sightseeing which can be downloaded before a trip and enjoyed either en-route, or while customers explore their holiday destination.The move, described by Virgin as the latest in its history of “firsts,” continues… Continue reading Airline Latest To Jump On Podcast Craze

ITV is to create a series of interactive applications, running across all digital platforms, to support some of its highest profile audience-participation shows, such as The Great British series.The broadcaster will work with interactive technology specialist, emuse, to roll out the new services, providing synchronised applications regardless of the viewer’s chosen digital platform.Working in what… Continue reading ITV To Offer More Interaction After Deal With Emuse

Cable connections in US broadband households are declining, with research and consulting firm, Strategy Analytics, predicting digital subscriber lines (DSL), fibre and other types of broadband to make up over 10% of the market by 2010. Strategy Analytics forecasts broadband households in the US to rise to 77.6 million by 2010, up from 34.1 million… Continue reading DSL Overtaking Cable Broadband In US

Cinema advertising in the US is increasing in popularity with advertisers, with estimates released by the Cinema Advertising Council (CAC) showing that advertisers invested $438 million on cinema adverts in 2004, an increase of 23% over 2003. These figures make cinema one of the fastest growing major advertising media in the US, according to the… Continue reading Advertisers Latch On To Cinema Advertising