Today sees the first publication of a Berliner-style newspaper in Britain, with the Guardian downsizing to the new format from this morning.The title, which retains its cover price of 60p, has also undergone an editorial revamp and is now printed in full colour. The relaunch is backed by a marketing campaign comprising national TV advertising,… Continue reading Guardian Hits Newsstands In Berliner Format
ARCHIVE ▸ The Media Leader Staff
In-taxi advertising hit a new milestone this week, as Cabvision, London’s first broadcast-style in-cab TV system, announced it had equipped 1,000 vehicles with the technology.The achievement means that in-cab advertising is now seen by approximately 56,000 passengers every day, with Cabvision’s system providing a choice of channels and content, from sitcoms to news, sports and… Continue reading Cabvision Extends Taxi TV To 1,000 Vehicles
The Local Radio Company (TLRC), which owns and operates 27 local radio licences across the UK, has issued a statement warning investors that it is currently “trading below plan” and is cautious on its prospects for next year. TLRC’s prediction came as the broadcaster announced a year on year increase in sales of 24% for… Continue reading Local Radio Co Cautious For Next Year After Trading Below Plan
Ulster Television (UTV) has announced record results for the six months to 30 June 2005, but warned that television advertising revenues face a rough ride in the near future. The company, whose assets include UTV, the channel 3 licensee in Ireland; six local radio stations, and internet service provider UTV internet, announced group turnover up… Continue reading Ulster TV Warns Of Advertising Revenue Slip
The Local Radio Company (TLRC) has announced that it’s subsidiary sales house, First Radio Sales (FRS) will become a jointly owned venture with Ulster Television (UTV), with TLRC transferring a 50% stake in the company to UTV for £500,000. The move will see FRS secure the airtime sales contract for 17 local radio stations acquired… Continue reading First Radio Sales Becomes Joint Venture Between UTV And TLRC
Online auction giant eBay has secured the purchase of Voice Over IP operator Skype Technologies for a massive $2.6 billion (£1.4 billion). The deal, which is being made in half cash and half stocks, will create an “an unparalleled e-commerce and communications engine” according to eBay, which plans to use the technology to help its… Continue reading eBay Secures Skype For $2.6 Billion
Online retail looks set to continue its growth over the coming months, defying a slump in high street spending to provide e-commerce with a bumper Christmas season, according to the latest data from Hitwise. The online intelligence service claims that UK internet users will rely more heavily on online retailers than ever before during this… Continue reading Retailers Set For Online Christmas Boom
The recent spate of cover price rises in Britain’s quality national newspapers has reduced the impact of undercutting, with all four titles now hovering around the 60p mark. However, changes to pricing can have a knock-on effect to sales.The Times was the latest national newspaper to adjust its cover price, adding 5p to its total… Continue reading Newspaper Price Hikes Make Their Mark On Sales
News Corporation has secured the purchase of American online gaming firm IGN Entertainment, securing access to around 28 million male internet users, with sites covering video games, films, music, sports, cars and girls.The purchase, worth $650 million, sees IGN fold into News Corp’s Fox Interactive Media Unit, extending Rupert Murdoch’s online activities to around 70… Continue reading Online Purchase Gives Murdoch Male Audience
Daily Newspaper MarketAugust saw the Guardian record its last full month as a broadsheet newspaper, but left the title with a disappointing 6.3% decline in circulation year on year. The dip is less significant in period on period analysis, although a 4.6% dip is still evident and leaves the title with total sales of 341,698.Broadsheet… Continue reading ABC National Newspaper Round-Up – August 2005
