The Advertising Standards Authority (ASA) has held up nearly 300 complaints against the flurry of irritating ringtone advertisements created by mobile content firm, Jamster, issuing the company with a pre-watershed ban on all its advertising to counter their appeal to young viewers.The ads, featuring animated characters Crazy Frog, Nessie the Dragon and Sweetie the Chick… Continue reading ASA Dishes Out Pre-Watershed Ban On Crazy Frog

The nation’s terrestrial television broadcasters saw mixed performances during August, with both the BBC and ITV suffering decreases in viewing share year on year, while Channel 4 and Five managed to increase their totals in the face of an otherwise depressed terrestrial landscape.All ViewingAmongst the nation’s terrestrial stations, Channel 4 saw the largest increase in… Continue reading Television Viewing Round-Up – August 2005

ITV has this morning unveiled a new top team and management structure in order to “position itself for growth in the digital age” and focus more closely on the needs of viewers and advertisers.The new management structure will see Mick Desmond, chief executive of ITV Broadcasting, part company with the business just weeks after sales… Continue reading Desmond To Leave ITV In Management Overhaul

ITV has announced the programming lineup for its new male orientated channel ITV4, with a mix of American series, films and sports coverage promising to entice viewers.The new channel, which launches on 1 November across all digital platforms, will be on air between 6pm and 6am, screening amongst other things a remake of detective series… Continue reading ITV4 Lifts Lid On Launch Programmes

New statistics from market intelligence firm Juniper Research predict worldwide mobile television revenues to increase rapidly before the end of the decade, peaking at $7.6 billion in 2010, up from an estimated $136 million this year. The explosive rise is expected with the development of new mobile TV services around the world, based on the… Continue reading Mobile TV Set For Massive Revenue Growth

Media giant Aegis has revealed details of a takeover bid from an as yet unnamed firm, valuing the company at around £1.57 billion. In a statement this morning the company’s Board confirmed speculation over the bid, but stated that the approach had been “preliminary in nature” and that “there can be no certainty that an… Continue reading Aegis Confirms Takeover Bid As Publicis Rumours Fly

Media and communications group, Aegis has announced plans to purchase an initial 52% equity stake in Russian media company, Komandarm, trading under the name Vizeum Russia, with the agreement allowing Aegis to acquire the outstanding equity by 2009. The purchase price for 100% of the equity will be comprised of an initial consideration and a… Continue reading Aegis Extends Reach In Russian Media Market

The IPA has published its latest Trends in TV report, revealing TV viewing figures to have fallen for the third consecutive quarter, a situation described as “disappointing” by IPA research director Lynne Robinson.The new figures show average daily hours of viewing across all TV at 3.45 hours in Q2 2005, compared with 3.50 hours for… Continue reading IPA Report Shows TV Viewing Continuing To Slump

IPC’s high-profile music weekly NME will undergo a revamp this week, with both its printed and online editions receiving a facelift.The activity, which marks the culmination of over a year of research and development, encompasses a new design and restructuring of the magazine, alongside a complete re-build for the website and a major investment in… Continue reading NME Revamp To Capitalise On Sales Rise

Internet operator Yahoo! is to begin billing itself as a broadcast platform, with the company’s chief executive, Terry Sempel, stating that the company offered other broadcasters the best chance of generating revenue from their archives.Speaking at the Royal Television Society conference in Cambridge, Sempel told delegates that Yahoo!’s online search is an ideal way to… Continue reading Yahoo! To Create Online Television Platform