Media communications and market research group, Aegis, has announced the acquisition of Australian company, Market Equity, adding the business to its international market research arm, Synovate. The £11.7 million deal will see Synovate quickly integrating Market Equity into its global network, giving existing clients in Australia immediate access to all Synovate research solutions and to… Continue reading Aegis Strengthens International Hold

UK market research firm, Taylor Nelson Sofres (TNS) has reported an increase in pre-tax profit for the six months to June 30, rising to £35.9 million from £32.4 million compared to the same time last year. Revenues for the group enjoyed a year on year increase of 3.1% reaching £460 million, up from £446 million,… Continue reading TNS Reports Profit Of £35.9 Million For First Half Of 2005

Mobile television has a small but dedicated segment of consumers who are forecast to drive the early market for video content and live TV services on portable and mobile platforms, according to a new survey from Parks Associates. The Mobile Entertainment Platform and Services report found that out of more than 2,000 US internet users… Continue reading Mobile TV Consumption Driven By Dedicated Users

Marketers are shifting their adspend onto online, with 60% planning to raise their online advertising expenditure in 2006, according to new research from online magazine, Direct. The new 2005 Online Marketing Survey shows that marketers are allotting 41% of marketing budgets to online channels this year, taking money away from traditional direct marketing channels. The… Continue reading Marketers Move Adspend Online

Scottish Media Group (SMG) is expected to announce flat half year results with analysts forecasting the broadcaster to reveal pretax profits of £6-6.5 million, compared to £5.5 million the same time last year.The Glasgow based company has seen solid growth in revenues from its television businesses, but suffered a weaker performance from its radio business.This… Continue reading SMG To Announce Flat Half Year Results

Keyboard player of world famous rock group “Yes”, Rick Wakeman is joining Planet Rock, presenting a live show exclusively on the national DAB digital radio.The three hour show, starting this month, will feature tales of Wakeman’s exploits on the road and in the studio, with listeners able to question him on anything they like. A… Continue reading Wakeman To Join Planet Rock

News International has poached Mike Anderson from the Evening Standard to head up the Sun and News of the World, taking over from Camilla Rhodes.The move sees Rhodes leave her role as managing director of News Group International to lead a venture into magazine publishing by News International.Anderson was managing director at the Evening Standard… Continue reading Anderson Leaves Evening Standard For Sun

Scottish Media Group (SMG) is expected to announce flat half year results with analysts forecasting the broadcaster to reveal pretax profits of £6-6.5 million, compared to £5.5 million the same time last year. The Glasgow based company has seen solid growth in revenues from its television businesses, but suffered a weaker performance from its radio… Continue reading SMG To Announce Flat Half Year Results

Channel Five has seen its revenues increase by 13.2% year on year for the six months ending 30 June, reaching €146 million, up from €129 million a year ago. According to RTL Group, pre-tax profits for the broadcaster rose by €10 million during the first half of the year, reaching €16 million, up from €6… Continue reading Five Sees Revenues Rise By 13.2%

The World Federation of Advertisers (WFA) has launched a blueprint for consumer-centric holistic measurement, resulting from an extensive collaboration over a number of years between the world’s largest advertisers. According to the WFA, consumers have changed significantly in the last fifty years ago, with mass marketing becoming increasingly ineffective in light of media fragmentation and… Continue reading WFA Launches Blueprint For Consumer Measurement