Magazine publisher, Hachette Filipacchi UK (HF), has made a series of promotions and moves within its advertising teams, hoping to raise the profile of its titles through its young executives and managers.The restructure will see ELLEgirl advertising moving into ELLE and B’s advertising group, with Jacqui Greaves being promoted to commercial director for the three… Continue reading Hachette Filipacchi UK Restructures Advertising Team
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Residents of Ipswich and the surrounding areas will soon receive a new FM radio service, after Ofcom advertised the latest in a succession of regional licences, serving an audience of between 200,000 and 250,000 adults.The exact coverage provided by the new licence will be determined by the location of the transmission site and other technical… Continue reading Ofcom Opens Bidding On Ipswich FM Licence
ITV rose to the top of the reality TV pile last night, although it was not the much-maligned Celebrity Love Island that brought good fortune, but outsider Ladette to Lady, which secured a peak of 5.8 million viewers to topple Channel 4’s Big Brother from the top spot.Finishing just before the start of Big Brother,… Continue reading ITV Delivers Winning Dose Of Reality
United Business Media (UBM) has completed the sale of its market research business, NOP World, to German company GfK Aktiengesellschaft for £383 million in cash, after announcing its disposal in April (see UBM Sells NOP To German Research Firm). Earlier this year, UBM announced a review of strategic options for NOP World, with a number… Continue reading UBM Completes Sale Of NOP World
Scottish Media Group (SMG) has released an upbeat trading statement showing progress in both operational achievements and trading performance, with its television, radio, cinema and outdoor advertising departments all thriving. In the company’s annual general meeting, Chris Masters, SMG’s chairman, revealed that Virgin Radio’s listening performance had grown by 20% compared to last year, with… Continue reading SMG Continues To Perform Strongly
Virgin Mobile has become the latest network provider to provide television content to its customers’ mobile phones after signing a deal with BT to begin a four-month trial of the technology within London. The new service offers Virgin Mobile customers access to live digital TV 24-hours a day, featuring the UK’s first mobile electronic programme… Continue reading Virgin Mobile Offers TV To Customers
ABC Electronic (ABCE) has unveiled research underlining the value of its verified web traffic figures in justifying online investment. The new research into the views of media owners and media buyers was conducted by Benchmark Research on behalf of ABC Electronic, and shows that verified usage figures for websites are widely recognised as an important… Continue reading ABCE Research Shows Value Of Online Audience Measurement
Channel 4 has announced the appointment of Rod Henwood to the newly created role of New Business Director, giving him management responsibility for the broadcaster’s commercial arm, 4 Ventures. A key focus of Henwood’s new role will be to drive new business opportunities across the group, as well as developing potential acquisitions and strategic partnerships.… Continue reading Channel 4 Appoints Henwood As New Business Director
Overall advertising expenditure in the US rose by 4.4% in the first quarter of 2005 to $33.5 billion year on year, showing the smallest increase since the end of 2003, according to new figures released by TNS Media Intelligence. Local magazines were revealed to have benefited the most during the first three months of 2005,… Continue reading US Adspend Up By 4.4% In Q1 2005
Interest in mobile broadband services such as radio and music downloads is increasing among younger consumers, with enthusiasm for commercial free radio the strongest, followed by music downloading and mobile television. New research from The Management Network Group (TMNG) shows that, out of 1,000 US online consumers surveyed between the ages of 13 and 34,… Continue reading Younger Generation Gain Interest In Broadband Mobile Services