Television ratings body BARB, has announced plans to start reporting viewing figures for PVR playback from stored content on Sky+ devices. BARB has been working with its meter providers AGB Nielsen Media Research, and with BSkyB on the initiative for a number of months, with the scheme being activated in phases throughout September. BSkyB has… Continue reading BARB To Include PVR Playback Figures In TV Measurement

Almost one-third of viewers aged 25-34 watch television programmes away from the TV, with the majority of those watching TV via broadband spending “over 30 minutes” per day, while of those viewing via a mobile phone, most spent “up to ten minutes” per day. According to new research from branded content specialist, Contentworx, around 2.5… Continue reading One Third Of TV Viewers Watch TV Away From The Box

News Corporation has secured the purchase of American online gaming firm IGN Entertainment, gaining access to around 28 million male internet users, with sites covering video games, films, music, sports, cars and girls. The deal, worth $650 million, sees IGN incorporated into News Corp’s Fox Interactive Media Unit, extending Rupert Murdoch’s online activities to around… Continue reading News Corp Buys Online Gaming Firm

Carat International has appointed Marcus Wilding as vice president, charged with the role of leading the development of its global communications services for Coke, Diageo, EMI and Epson accounts out of the Carat International London office. Wilding joins Carat from Starcom Mediavest where he was managing director responsible for P&G Business across Europe, Middle East… Continue reading Wilding Joins Carat International As Vice President

The recent spate of cover price rises in Britain’s quality national newspapers has reduced the impact of undercutting, with all four titles now hovering around the 60p mark. However, changes to pricing can have a knock-on effect to sales.The Times was the latest national newspaper to adjust its cover price, adding 5p to its total… Continue reading Newspaper Price Hikes Make Their Mark On Sales

News Corporation has secured the purchase of American online gaming firm IGN Entertainment, securing access to around 28 million male internet users, with sites covering video games, films, music, sports, cars and girls.The purchase, worth $650 million, sees IGN fold into News Corp’s Fox Interactive Media Unit, extending Rupert Murdoch’s online activities to around 70… Continue reading Online Purchase Gives Murdoch Male Audience

Daily Newspaper MarketAugust saw the Guardian record its last full month as a broadsheet newspaper, but left the title with a disappointing 6.3% decline in circulation year on year. The dip is less significant in period on period analysis, although a 4.6% dip is still evident and leaves the title with total sales of 341,698.Broadsheet… Continue reading ABC National Newspaper Round-Up – August 2005

The latest ABC national newspaper results released this morning show the Guardian ending its last full month as a broadsheet title with the largest year on year decline in any market.The title, which switches to a new, mid-sized Berliner format on Monday, lost 9.7% from its circulation year on year in August, pushing its total… Continue reading Guardian Sees Broadsheet End In Decline

Media Consultancy and auditing company Media Audits is said to have been talking to interested parties about a possible sale.Industry rumblings suggest that negotiations have reached a stage where Accenture is now in exclusive talks with the company.The rumours follow hot on the heels of the sale of rival consulting and auditing company Billetts to… Continue reading Media Audits In Talks Over Sale To Accenture

Media watchdog Ofcom has announced the advertisement of a new FM radio licence to cover the main Tyne & Wear and Teesside conurbations in North-East England.The new licence is expected to achieve coverage of around 2 million adults, although the exact figure will be determined by the location of the transmission site and other technical… Continue reading Ofcom Offers Largest Local Licence In The North