Shopify has forged a partnership with TikTok to give its UK merchants access to the TikTok For Business platform
ARCHIVE ▸ Mike Fletcher
German ad-tech company, AllMediaDesk wins Bauer Media’s UK radio ad management contract.
John Ayling & Associates (JAA) has announced its new management line-up, with Richard Temple at the helm
Zenith predicts that advertising spend from UK beauty and personal luxury brands will increase by 3.1% this year
Those who strongly agree that ‘advertisers who treat media as a quality buy, rather than a commodity buy, are at an advantage’ has risen sharply in three years
Top level support, the freedom to take decisions, plus investment in training differentiate companies at different stages of change
With only an 8% similarity between how 16- to 34-year-olds and how the over-55s watch commercial media, IPA urges more diverse media plans.
Ocean Outdoor has identified 280 UK digital screens it claims have the same properties as primetime peak TV spots.
Pippa Glucklich chairs the online membership platform to connect freelance talent with agencies and media owners
WPP’s partnership with TikTok will provide ‘Gold Standard’ ad solutions to network agencies and clients