100% Media 0% Nonsense: The cultural moment for microblogging has passed and Twitter’s model was doubtful before Elon Musk came along. Threads, the Meta copycat, needs to innovate as well leverage Instagram’s scale, writes the editor.

Ofcom has opened an investigation into GB News over its “Don’t Kill Cash” campaign which urges viewers to sign a petition to have an issue debated in Parliament.

The world’s football governing body Fifa has appointed Sky Media as its exclusive sales house for its nascent streaming platform Fifa+ in the UK and Europe.

Exclusive: UK media veterans Marco Bertozzi and Rachel Forde have joined forces to launch TheZoo.london, a “collective” that aims to democratise the advertising and media consultancy business.

At Cannes Lions last week, audiences were asked to consider the opportunity cost of producing content with humans rather than AI if people can’t tell the difference.

The deal will see S4C supply six hours a week of Welsh language content for the Maximum Effort Channel, aired on “Welsh Wednesdays”

100% Media 0% Nonsense: Cannes Lions remains an essential tentpole in the ad industry calendar. But it can’t cover up the many cracks that need fixing, writes the editor.

In a frank press conference at Cannes Lions, jury chair and GroupM CEO Christian Juhl sharply criticised media agencies for lower quality awards entries at Cannes.

Interview: The Brandtech Group founder talks to The Media Leader about mega networking, why the industry is failing to grasp the implications of artificial intelligence, and his latest acquisitions.

Interview: The World Media Group CEO admits she doesn’t ‘need’ to network but admits Cannes Lions’ biggest draw is the chance to network. So why’s she making a rare appearance this year?